On today's episode, I am so excited to introduce you to my friend and mastermind client, the extraordinary marketing coach and super copywriter, Ashley Conway!

In this episode, we're going to be diving into mistakes that you might be making in your business that are causing you to blend in with the crowd and losing you valuable leads.

How can you write copy that allows you to truly stand out from all the voices on the internet? How can you write copy that attracts your ideal audience? Are you falling into some of these common mistakes and misconceptions?

I can’t wait to discuss all of these things and more with you on today’s episode. Let’s dive in!

>> At 2:58, before discussing mistakes people make in their copywriting, Ashley tells us some common mistakes business owners make when it comes to hiring a copywriter for their business.

>> At 5:51,  we talk about  mistakes that her clients are making right now that are causing them to blend in and to lose leads. Ashley gives us some examples of what good stand out marketing would look like versus blend in marketing.

>> At 14:13, Ashley goes into some real life examples of what she sees when business owners start to get their marketing and messaging right; and she even offers a FREE training you can download and watch that discusses the top 10 most common copywriting mistakes business owners make.

Important Links:

• Follow Ashley on Instagram: @beweirdmarketing
• Watch Ashley’s FREE training: 10 Reasons You Aren't Standing Out From Your Competition
• Follow Rachel on Instagram: @rachelrmcmichael
• Get your High Converting Landing Page Template: rachelmcmichael.com/landingpage