Sales teams know AI can automate tasks, streamline workflows, and generate insights but most aren’t even scratching the surface of its full potential.

Reps and leaders keep hearing “use AI to sell smarter!” but what does that actually look like in practice? This episode is the tactical breakdown you’ve been waiting for.

Advanced prompting – How using high-quality AI models with better prompts can 10x productivity
Role-based AI agents – The game-changing way to eliminate manual tasks and optimize your workflow
Process automation – Why scaling efficiency isn’t about replacing humans, but working smarter

Jake Dunlap dives into real-world AI applications, from writing a five-page white paper in minutes to automating discovery call prep, and tackles the big question: At what point does AI-powered selling stop being smart and start feeling like cheating?

If AI is going to be your competitive advantage, it needs to be integrated into how you work today, not some future plan.

This episode is your step-by-step guide to making AI work for you right now.

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