In the first episode of her Road to OBM Success Series, Amanda interviews OBM Michelle Lawrence, about her journey from the corporate world to entrepreneurship. Michelle shares her experiences, challenges, and the importance of community support in the online business space. They discuss the significance of having a website for OBMs, common mistakes made by new OBMs, and the launch of Michelle's new website template shop, Elevate Boutique. Michelle also shares valuable advice for aspiring OBMs on building relationships and maintaining boundaries in their business.

Check out Michelle’s templates here & use code OBMEDUCATOR for 10% off your purchase.

 

Michelle’s Bio:

Meet Michelle, the CEO and founder of Elevate Collective, where she blends her expertise in Showit Web Design with a deep passion for helping female entrepreneurs thrive. After 13 years in corporate marketing, Michelle was ready for a career that embraced creativity, collaboration, and growth, which led her to step into the world of entrepreneurship. With a university degree and a post-graduate certificate, she made the bold transition from corporate life to focus on empowering women to build authentic, impactful businesses.

At Elevate Collective, Michelle specializes in crafting stunning, strategically-driven websites that not only capture the essence of her clients' brands but also resonate deeply with their ideal customers—converting visitors into loyal customers. Beyond web design, Michelle is also a skilled Online Business Manager (OBM), offering her expertise in marketing strategy and operations to help businesses scale efficiently. Whether it’s optimizing workflows or refining marketing tactics, Michelle provides the strategic guidance her clients need to streamline their operations and achieve sustainable success.

Connect With Amanda:

amandamcvicker.com

Instagram: @AmandaMcVicker_OBM

Want to find out if you’re ready to be an OBM? Take the quiz: https://www.amandamcvicker.com/quiz 

Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack:

https://www.amandamcvicker.com/obm-tech-stack

Want to be a guest on The OBM Educator? Fill out this form: https://forms.gle/WCRrVx6VASG9Krit5