Nonprofit Lowdown

#308- Tips for Giving Tuesday with Woodrow Rosenbaum and Stephanie Russell


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Hey, podcast listeners! Join me as we dive into the buzz surrounding Giving Tuesday—the fundraising Super Bowl of the year! 💰✨


In today's episode, I am joined by:

  • Woodrow Rosenbaum, Chief Data Officer of Giving Tuesday

    • Stephanie Russell, Executive VP of RKD Group


    • We discuss the latest GivingPulse Report and share crucial insights on how to effectively engage donors this Giving Tuesday. 🤝


      🔍 Key Takeaways:

      • Understanding Donor Behavior: Learn why it’s essential to understand donor motivations and engagement strategies.

      • In-Person Engagement: Explore innovative ways to harness the power of in-person connections amidst digital noise.

      • Donor Retention Strategies: Discover how to retain first-time donors and convert them into loyal supporters.


      • 🎧 Tune in now for actionable tips to maximize your fundraising efforts this season and beyond! Let’s make this Giving Tuesday your best one yet!


        Important Links:

        GIvingPulse Report: https://www.givingpulse.givingtuesday.org/ 

        Connect with Woodrow: https://www.linkedin.com/in/woodrowrosenbaum/ 

        Connect with Stephanie: https://www.linkedin.com/in/slaudrussell/ 

        My Big Ask Gifts Program: https://go.rheawong.com/big-ask-gifts-program 

        My Book, Get That Money Honey: https://go.rheawong.com/get-that-money-honey 

        My Newsletter: https://www.rheawong.com/ 

        ...more
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        Nonprofit LowdownBy Rhea Wong

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