The Lead Ministry Podcast

320. Events Should Lead Somewhere


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EPISODE DESCRIPTION

Episode Description

In this episode of the Lead Ministry Podcast, Josh Denhart and Bill Van Kirk explore why every ministry event should lead somewhere — not end at a dead end. They unpack the concept of events as stepping stones across a river, moving people from first-time guests to committed members. They also introduce a breadcrumb analogy, showing how a thoughtful sequence of events can guide families through a clear pathway toward deeper engagement. If you have ever planned an event and wondered what comes next, this episode will equip you with a strategic framework for year-round event planning.

Key Topics Covered

Events as Stepping Stones — Why each event should connect to the next, creating a natural pathway from guest to committed member

The Breadcrumb Strategy — How to lay out a series of appealing events that guide people through a forest of unfamiliarity toward deeper church involvement

Building Familiarity — Practical ways to reduce the "deer in the headlights" experience for newcomers at your church

The Six Parts of an Event (Airplane Model) — Leadership, volunteers, promotion, going live, follow-up, and recovery

Gathering Contact Information — Why collecting info at events is non-negotiable for effective follow-up

Calendar Strategy — How to space events at a natural human rhythm, avoiding gaps that are too large or too small

Key Quote

"The event isn't the event. The event is meeting their deepest needs. An event is nothing but an excuse to develop relationships and a level of consistency."

Scripture References

Psalm 34:8 — "Taste and see that the Lord is good." (referenced in breadcrumb analogy)

Takeaway

Stop thinking of events as standalone experiences. Start viewing them as strategic stepping stones that move people from their first visit toward genuine connection with the body of Christ. Map your entire year of events and make sure each one promotes the next.

Call to Action

We hope this episode encourages and equips you. Share it with a friend and stay tuned for more resources each week.

Stay Connected for More Resources

Visit our website: http://leadministry.com

Follow us on Facebook: https://www.facebook.com/LeadVolunteers

Find us on Instagram: https://www.instagram.com/leadvolunteers

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The Lead Ministry PodcastBy Josh Denhart

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