SHOW NOTES

This conversation is hosted by Kat Wheeler, and together they explore:

• How AV integrators can smooth out feast-or-famine sales cycles
• Why starting with revenue goals is the smartest way to set your marketing spend
• And how to measure ROI so every dollar works harder for your business

Whether you’re aiming for steady revenue or aggressive growth, this episode offers practical, proven steps to transform your marketing budget from a guess into a strategic investment.

Let’s dive in—here’s Automation Unplugged with Kat Wheeler and Taylor Whipple.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.