The CX Cast

333: Practitioner Stories: Managing Global CX At HSBC

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Managing global complexity is a major challenge when it comes to understanding what customers want, delivering customer goals, and measuring success. Gail Russell, global head of customer experience, wealth, and personal banking at HSBC, joins the CX Cast this week to share insights from her session at CX EMEA.
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The CX CastBy Forrester
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