Unscripted with Spencer Lodge

#347: Turning Email into a US$225M Business that Changes the Game for Business Owners


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Social media algorithms control your audience. Email lets you take back that control.

 

Tyler Denk, founder of Beehiiv, an email newsletter platform that has scaled to a US$225 million valuation in just four years, shares his journey from building Morning Brew (sold for US$75 million) to launching Beehiiv.

 

He unpacks why email newsletters remain one of the most powerful and underutilised tools for building loyal audiences and generating consistent revenue.

 

Whether you’re a business owner, content creator, or just curious about the future of digital marketing, this episode is packed with insights that could change how you think about audience growth forever.

 

03:00 – Tyler’s early life, school, and becoming an entrepreneur 19:10 – Leaving startups for YouTube Music & Google 29:54 – Why algorithms, not followers, control your audience 33:20 – What Beehiiv can do for content creators and businesses 42:23 – How to write email newsletters that people actually open 49:42 – Email vs. WhatsApp for audience engagement 54:57 – Getting your emails into inboxes, not junk folders 1:02:37 – Turning an email newsletter into consistent revenue

Show Sponsors:

AYS Developers: A design-focused company dedicated to crafting exceptional homes, vibrant communities, and inspiring lifestyle experiences.https://bit.ly/AYS-Developers  

Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp.https://bit.ly/Allsopp-and-Allsopp

Socials:

Follow Spencer Lodge on Social Mediahttps://www.instagram.com/spencer.lodge/?hl=en https://www.tiktok.com/@spencer.lodge https://www.linkedin.com/in/spencerlodge/ https://www.youtube.com/c/SpencerLodgeTV https://www.facebook.com/spencerlodgeofficial/ 

Follow Tyler Denk on Social Mediahttps://www.linkedin.com/in/tyler-denk/ https://www.instagram.com/tylerdenk_/?hl=en https://x.com/denk_tweets?lang=en

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Unscripted with Spencer LodgeBy Spencer Lodge

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