With so many people offering bookkeeping and accounting services, how do you start or grow your side hustle in the industry? How do you differentiate yourself? By becoming an expert in one of the top small business accounting software platforms.

That's what today's guest, Sam Hallburn did!

Sam is a QuickBooks Pro Advisor. Together with her team of five, she generates an annual revenue of $500,000 by serving clients across the United States.

In today's episode you'll hear;

• Crucial information about starting and growing a bookkeeping or accounting service as a side hustle,
• How much it costs to become a QuickBooks Pro Advisor (spoiler alert: it's free!),
• The biggest challenge you'll face,
• The best source of new clients,
• Why and how you must change your pricing 6 months before you need to hire a team member,
• How to price when you're starting and how that strategy changes over time,
• Hacks, strategies, and tips for running and expanding any business,
• The single best decision Sam made while growing her business.

Be sure to catch today's end of episode takeaway for a quick tip on living life - the way YOU want to.

What You'll Hear:

06:15 From a few clients in her mountain town, to serving clients across the country

07:17 How Sam grew the business

07:49 What she discovered to be the best source of new clients

09:26 Her steady sweet spot of $500,000 annually

11:13 Having lousy bosses showed her how not to be an employer

14:52 What you can expect to earn starting out

17:00 A brilliant marketing idea - from "bookkeeper" to Quick Books Pro Advisor

18:17 What's involved in becoming a Quick Books Pro Advisor

19:21 When starting out consider your long-term vision now, to make wiser choices

20:05 Are you the bottleneck that's stopping your company's growth?

22:40 How to price when you're starting and how that strategy changes over time

23:53 Changing your pricing 6 months before you need to hire a team member

24:25 Hourly rates - $50 - $95 per hour

24:58 The biggest challenge you face getting into the industry

25:19 What to consider when wanting to transition from side hustle to full-time business

27:22 Getting in front of audiences to gain clients

31:25 How and why knowing your numbers can make or break your business

32:44 Insider tip: how often to do your books and why

37:03 Sam's best advice to take action on your side hustle

38:28 Trying to make everyone else happy

Takeaway

39:14 Is there someone trying to tell you how to live your life? Here's an idea!

How To Connect With Sam:

• https://www.pbsaccountingandtax.com/
• https://www.instagram.com/sam.inc.services/

Connect with Joan:

• https://www.instagram.com/joanposivy/
• https://www.facebook.com/posivy/
• https://www.joanposivy.com/

Be on the show!

• https://www.joanposivy.com/be-our-guest.html