In this flashback episode of Builder Funnel Radio, Spencer Powell answers one of the most common questions we hear from remodelers and custom builders: when should you redesign your website — and when shouldn’t you? Too often, companies jump into a redesign without a clear strategy, even though their site may be attracting the wrong projects, failing to build trust with ideal clients, loading too slowly, or lacking the marketing and tracking capabilities needed to drive revenue. Spencer walks through a practical framework to evaluate whether your website’s design, photography, copy, platform, speed, SEO, and conversion tools are truly aligned with your ideal audience and business goals.