Remodelers On The Rise

In our latest episode of Remodelers On The Rise, Kyle Hunt discusses the importance of strategic partnerships in growing your business. Get valuable insights and practical tips on how to build strong partnerships that can enhance your marketing efforts and elevate your business. 

Whether you're an industry veteran or just getting started, this episode offers valuable insights and actionable tips for establishing effective strategic partnerships.

Tune in now to unlock the potential of strategic partners in your marketing plan!

Click here to learn more about the Remodelers VIP Club. 

Join Kyle Hunt on Remodelers on the Rise as he engages with Spencer Powell from Builder Funnel to uncover practical insights that will elevate your remodeling business journey! Explore how building know, like, and trust with your audience is key to long-term success.

Discover the link between marketing spend and customer acquisition, master tracking marketing effectiveness for better decisions, and learn the art of nurturing client trust while diving into content creation, SEO, and balancing paid advertising with organic efforts. 

Gain valuable tips on evaluating marketing performance, harnessing repeat business, and aligning your marketing initiatives with your overarching business goals. Don't miss this episode brimming with actionable ideas to propel your remodeling business to new heights!

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Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit RemodelersOnTheRise.com today and take your remodeling business to new heights!

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Takeaways

• Strategic planning is essential for remodeling businesses.
• Work-life balance should be prioritized in business.
• Understanding marketing spend is crucial for customer acquisition.
• Tracking marketing effectiveness leads to better decision-making.
• Lead qualification is key to successful marketing strategies.
• A strong online presence is vital for attracting clients.
• Content marketing builds trust and authority in the industry.
• Referral and repeat business are valuable for growth.
• Investing in marketing should be context-driven.
• Tracking leads helps in understanding marketing ROI.

Chapters

• 00:00 Strategic Planning and Work-Life Balance
• 06:43 Understanding Marketing Spend and Customer Acquisition
• 14:36 Tracking Marketing Effectiveness and Lead Qualification
• 22:37 Best Practices for Marketing in Remodeling
• 34:47 Building Trust and Long-Term Relationships with Clients

In this episode of Remodelers On The Rise, Kyle introduces the newest Remodelers On The Rise Peer Group Coach, Peter Ranney of Ranney Blair Weidmann Remodeling!

Peter and Kyle look at the role Peer Groups have played in Peter's business, how they can help grow your remodeling business, and the insights, support, and camaraderie that peer groups bring to the table. 

Learn more about the Remodelers On The Rise Peer Groups here!

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Takeaways

• Peer groups provide invaluable support and understanding.
• Personal connections enhance business relationships.
• In-person retreats foster deeper bonds among members.
• A successful peer group requires a strong identity and purpose.
• Learning from others' experiences can lead to growth.
• Creative strategies can improve client engagement.
• Facilitators should encourage open discussions.
• Business goals can be achieved through collaboration.

   

Chapters

• 00:00 - Introduction to Remodeler's Peer Groups 
• 05:07 - The Value of Peer Relationships 
• 10:06 - Peter's Journey in Remodeling 
• 14:47 - Challenges of Merging Businesses 
• 20:02 - Facilitating Growth in Peer Groups 
• 25:01 - Insights from the Peer Group Experience

Join Kyle Hunt in this captivating episode of Remodelers On The Rise featuring a webinar with A.J. Ballantine, founder and CEO of Cornerstone Remodeling and Rendr. Discover actionable insights on sales process, empathy mapping, and enhancing team collaboration throughout the sales process.

Uncover key takeaways on enhancing customer value and accelerating growth. Don't miss this dynamic discussion where industry expertise meets practical application.

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Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit RemodelersOnTheRise.com today and take your remodeling business to new heights!

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Takeaways

• Sales processes can always be improved.
• Empathy mapping helps align sales processes with customer needs.
• Value engineering is crucial for effective sales.
• Establishing a comfort zone in budgeting is essential.
• The MOSCOW method aids in prioritizing customer needs.
• Design agreements should reflect customer expectations.
• Automated communication enhances client engagement.
• Understanding customer pain points is key to success.
• Continuous learning is vital in the remodeling industry.
• Creating perceived value is important for closing deals. Creating perceived value is crucial for client engagement.
• Streamlining the design process can significantly reduce project timelines.
• Understanding client needs helps in accurate budgeting.
• Building value differentiates your services in a competitive market.
• Leveraging technology enhances proposal presentations.
• A strong follow-up process increases client conversion rates.

Chapters

• 00:00 Introduction to Sales Process Improvement
• 02:53 AJ Ballentine's Remodeling Journey
• 06:11 Understanding Customer Pain Points
• 09:09 Value Engineering in Sales Process
• 11:59 Empathy Mapping for Customer Insights
• 15:14 The MOSCOW Method for Prioritization
• 18:08 Establishing Comfort Zones in Budgeting
• 21:00 Design Agreement Process Overview
• 23:50 Deliverables and Client Engagement
• 27:07 Final Thoughts on Sales Process Optimization
• 33:12 Creating Perceived Value in Client Engagement
• 36:38 Streamlining the Design Process for Efficiency
• 39:02 Understanding Client Needs and Budgeting
• 43:10 Transparency in Budgeting and Client Communication
• 49:07 Managing Client Expectations and Project Scope
• 52:58 Building Value and Differentiation in a Competitive Market
• 01:00:54 Leveraging Technology for Enhanced Client Proposals

In this episode, Kyle Hunt and Spencer Powell of BuilderFunnel discuss various aspects of marketing for remodelers, emphasizing the importance of preparation, the shift toward video marketing, and the significance of SEO in local searches. They share insights on how to engage customers effectively and the value of building relationships over time.

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Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit RemodelersOnTheRise.com today and take your remodeling business to new heights!

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Takeaways

• Proper preparation is key to success in remodeling.
• Thinking smarter can lead to better strategies.
• Only a small percentage of website visitors are ready to buy.
• Video marketing is becoming essential for engagement.
• SEO is crucial for local visibility and lead generation.
• Building relationships with potential customers takes time.
• Offering valuable resources can capture leads effectively.
• Understanding customer budget ranges helps in pre-qualifying leads.
• Local search is a primary tool for finding businesses.
• Engaging content is necessary to stay competitive. 

Chapters

• 00:00 Introduction and Setup
• 01:04 Quotes and Insights on Preparation
• 03:01 Marketing Strategies for Remodelers
• 05:50 The Importance of Video Marketing
• 08:40 Understanding SEO for Remodelers
• 11:54 Cold Plunge and Health Insights
• 16:32 Engaging with Customers and Team Building

Uncover the principles of effective marketing for remodelers in this compelling episode of Remodelers On The Rise!

Host Kyle Hunt engages in an enlightening conversation with marketing expert Logan Shinholser of Contractor Growth Network, exploring the strategies that can elevate your remodeling business through impactful marketing techniques. From establishing a unique brand identity to mastering the art of creating engaging content, this episode delivers practical insights and actionable advice to enhance your marketing approach. Tune in to gain valuable expertise from Logan Shinholser and propel your business toward growth and success!

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Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit RemodelersOnTheRise.com today and take your remodeling business to new heights!

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Takeaways

• Marketing efforts have significantly increased in importance recently.
• Differentiation is key to standing out in a competitive market.
• Creating project spotlights can effectively showcase work.
• Homeowners often need to be excited about remodeling projects.
• Visual content drives engagement and can lower advertising costs.
• Building a marketing pipeline is essential for long-term success.
• SEO and Google Ads are crucial for visibility.
• Budgeting for marketing should be a priority for remodelers.
• Social media and video content are vital for engagement.
• Being proactive in marketing is essential for success. 

Chapters

00:00 Introduction to Marketing in Remodeling 02:54 The Importance of Differentiation in Marketing 06:09 Creating Compelling Project Spotlights 09:02 Understanding Homeowner Psychology 11:47 Leveraging Visual Content for Engagement 15:05 Building a Marketing Pipeline 17:57 Effective Use of Marketing Budgets 21:13 SEO and Online Presence 24:03 The Role of Google Ads 26:48 Embracing Short-Form Video Content 30:01 Final Thoughts and Contact Information

In this episode of Remodeler's On The Rise, Kyle Hunt discusses the importance of evaluating financials, setting business budgets, and understanding key performance indicators for success in the remodeling industry. He emphasizes the need for peer groups to foster improvement and engagement among remodelers, and shares insights on job costing, cash flow management, and pricing strategies.

Download the 5 Financial Resources for Remodelers here!

Click here to learn more about the Remodelers VIP Club. 

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Takeaways

• Success in business is not a linear path.
• Evaluate your financials regularly to ensure progress.
• Top 20% remodelers have a clear business budget.
• Understanding your KPIs is crucial for success.
• Job costing helps in maintaining profitability.
• WIP reports are essential for accurate financial statements.
• Cash flow management is key to a healthy business.
• Know your markup and margin to price effectively.
• Peer groups can provide valuable insights and support.
• Continuous learning and improvement are vital in remodeling.

Chapters

00:00 Introduction and Personal Anecdote 03:18 Introduction to the Financial Structure of Remodelers on the Rise 05:04 Creating and Reviewing a Business Budget 06:59 Key Financial Metrics to Monitor 09:23 Evaluating Business Budget and Actual Results 13:03 The Significance of the Work in Progress (WIP) Report 16:24 Additional Financial Metrics to Consider 18:18 The Importance of Knowing Your Numbers 20:15 Conclusion and Contact Information

In this episode of the Remodelers On The Rise show, host Kyle Hunt delves into the powerful art of team management through impactful one-on-one meetings. Drawing from his years of experience, Kyle shares practical strategies to help remodeling professionals stay connected with their teams and keep them laser-focused on their core business goals. With a focus on fostering open communication and creating a supportive environment, Kyle outlines a structured format for these meetings, encouraging supervisors and employees to come prepared and engage in meaningful discussions. By sharing real-world examples and anecdotes, Kyle offers invaluable insights to empower remodelers and supervisors in leading more productive and engaged teams. Tune in to this episode and revolutionize your approach to team management for lasting success.

Takeaways

• Managing your team well is crucial for the success of your remodeling business.
• One-on-one meetings with team members are an effective tool for improving communication, motivation, and support.
• Regularly scheduling and preparing for one-on-one meetings helps you stay connected with your team and focused on their goals and results.
• Having a clear agenda and asking thoughtful questions during one-on-one meetings can lead to meaningful conversations and better understanding of your team members' needs and challenges.
• Utilizing one-on-one meetings demonstrates that you care about your team members' happiness and growth, and helps you lead your team more effectively.

Chapters

00:00 Introduction and Goal of the Podcast 02:20 The Importance of Managing Your Team Well 06:08 The Power of One-on-One Meetings 09:51 Creating a Successful Structure for One-on-One Meetings 11:18 Improving Communication and Support Through One-on-One Meetings 12:46 Conclusion and Encouragement

In this episode of Remodelers On The Rise, host Kyle engages in a conversation with Heather and Michael Francis, the dedicated husband-wife duo behind Francis Renovations. Together, they candidly recount the joys and hurdles of collaborating as partners in the remodeling industry, underscoring the essential role of transparent communication and well-defined boundaries in their journey. The couple unpacks the strategic shift to a design-build methodology, shedding light on the advantages it brought in terms of enhanced cost management and project scheduling precision.

Heather and Michael also stress the critical importance of mastering their financial metrics and implementing precise pricing strategies for sustainable business growth. Furthermore, they explore the strategic decision to rebrand to Francis Renovations and the strategic vision of venturing into custom home construction and exterior projects, showcasing the couple's steadfast dedication to innovation and evolution in the remodeling landscape! Don't miss this insightful discussion that beckons listeners to contemplate their client interactions and operational tactics for elevated success in the industry.

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Visit RemodelerRetreat.com and sign-up to join Kyle and his wife Sarah for the Remodel Your Marriage, Life, and Business Retreat, October 2nd-4th, 2024 

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Takeaways

• Working together as a husband and wife team in the remodeling business has its challenges, but it also allows for shared goals and a deeper understanding of each other's roles and responsibilities.
• Clear communication and establishing boundaries are crucial for maintaining a healthy work-life balance when working together.
• Adopting a design-build approach can lead to better cost control, scheduling, and overall client satisfaction.
• Detailed scope of work and upfront selections help ensure a smoother project execution and minimize surprises or changes during construction.
• Understanding the financial aspects of the business, including numbers and pricing, is essential for long-term success. Knowing your numbers and accurately pricing projects is crucial for financial success in the remodeling industry.
• Having a selections coordinator and trade partners can streamline the design and project development process.
• Changing the business name to reflect future expansion plans can attract a specific target market.
• Remaining calm during slow periods and maintaining a constant improvement mindset is important for long-term success.
• Reflecting on client interactions and making adjustments to meet their needs can improve customer satisfaction.

Tune in as Kyle Hunt, host of Remodelers On The Rise, interviews Steve Tankersley, the owner of Tankersley Construction on his journey into the remodeling industry. After working in commercial construction, he decided to start his own remodeling business in 2018. Steve emphasizes the importance of the fundamentals in running a successful business, such as responsiveness and reliability. He also values the freedom and flexibility that owning a business provides, allowing him to spend more time with his family. Steve discusses his transition from fixed-price contracts to cost-plus contracts, which offer more transparency and build trust with clients. He provides insights into his cost-plus approach, including setting goals for net profit, accurately estimating project costs, and itemizing direct costs. 

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Visit RemodelerRetreat.com and sign-up to join Kyle and his wife Sarah for the Remodel Your Marriage, Life, and Business Retreat, October 2nd-4th, 2024 

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Takeaways

• The fundamentals of responsiveness and reliability are crucial in running a successful remodeling business.
• Owning a business provides the freedom and flexibility to spend more time with family.
• Transitioning from fixed-price contracts to cost-plus contracts can build trust and provide transparency with clients.
• Setting goals for net profit and accurately estimating project costs are essential in a cost-plus approach.
• Itemizing direct costs, such as insurance and software, can help reduce the markup in cost-plus contracts. The cost-plus pricing model allows for open and frequent communication with clients without the fear of racking up hourly bills.
• Delivering value to clients is crucial when using the cost-plus pricing model.
• Knowing your numbers and having a robust accounting and project management system is essential for success.
• Self-performed labor rates can contribute to higher margins in cost-plus projects.
• Using contingencies can help manage unexpected costs and build trust with clients.
• Cloud-based software and coaching can be valuable tools for remodeling contractors.

Chapters

• 00:00 - Introduction and Background
• 01:45 - Approaching Pricing in the Remodeling Business
• 04:10 - Transitioning to Residential Construction
• 08:50 - Achieving Dreams and Balancing Family Life
• 10:46 - Recognizing Success and Reflecting on the Journey
• 12:58 - Unpacking the Cost-Plus Approach
• 16:28 - Setting Goals and Estimating Project Costs
• 19:42 - Reducing Markup in Cost-Plus Contracts
• 22:09 - The Benefits of Cost-Plus Pricing
• 23:35 - Delivering Value and Accountability
• 26:06 - Knowing Your Numbers and Having a Robust System
• 27:06 - Maximizing Margins with Self-Performed Labor
• 31:41 - Managing Unexpected Costs with Contingencies
• 39:28 - The Value of Cloud-Based Software and Coaching