The Collector Car Podcast

401: When Provenance Becomes the Product with Nick Hartnack


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What happens to a car's story when the engine is off and the garage door is closed?

That question leads this conversation with Nick Hartnack, founder of Hartnack & Company, a business dedicated to preserving automotive history through beautifully crafted, bespoke binders for serious car collectors.

From concours-level Ferraris to family-owned classics, Nick has carved out a unique niche creating heirloom-quality archives that house ownership records, factory documentation, restoration photos, awards, and provenance—all presented with the same care and intention as the cars themselves.

We explore why documentation matters more than ever in today's collector-car market, how presentation can influence credibility and value, and why great cars deserve great storytelling off the road as much as on it. This conversation dives into craftsmanship, legacy, and the small details that separate good collections from truly great ones.

If you care about provenance, presentation, and preserving automotive history the right way, this one's for you.

#CollectorCars #AutomotiveHistory #CarCollecting #ProvenanceMatters #ConcoursCulture #Automobilia #CarDocumentation #TheCollectorCarPodcast

Do you need help buying or selling your collector car? Contact Greg directly at [email protected], [email protected] or [email protected]. I know, that's a lot of emails but I answer them all...eventually:)

A special thank you to our new sponsor, Discover Once, curators of one-of-a-kind automotive adventures you'll never experience twice. Learn more at discoveronce.com/muscle.

And as always, huge thanks to RM Sotheby's for their continual support and for making so many of these automotive dreams possible.

Listen to the "Octane FM: Shift, Rev, Repeat" album on Spotify!

Stay connected with The Collector Car Podcast—find us on our Website, Instagram, Facebook, YouTube, or reach out to Greg directly via email.

Join RM Sotheby's Car Specialist Greg Stanley as he brings over 25 years of experience and keen market analysis to the world of collector cars. Each week, Greg dives into market trends, interviews industry experts, and shares insights—with a little fun along the way. New episodes drop every Thursday and are available on Apple Podcasts, Google Play, Spotify, or wherever you get your podcasts.

Learn more at www.TheCollectorCarPodcast.com or email Greg at [email protected].

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The Collector Car PodcastBy Greg Stanley

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