Selling the Couch

404: Building an Anti-Racist Practice in Times Like These


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What does it mean to have an “anti-racist practice”? With all the changes taking place regarding DEI and the current US political climate, this is a challenging endeavor for clinicians. Join us for a closer look at this important topic in today’s session. 

Our Featured Guest

Kenya Crawford

Kenya Crawford is a licensed therapist and trained facilitator who works with individuals, companies, and therapists to create healing spaces for our collective liberation. In today’s conversation, Kenya provides a behind-the-scenes look at the current state of DEI programs and discusses how to balance DEI and anti-racist work with running a sustainable business. This is a practical conversation around building and designing practices and businesses with strategic intentionality. 

Kenya's Website

Cultivated Healers Community

You’ll Learn:

  • The current state of DEI work: It’s not dead, but it has shifted.
  • Our companies reflect our communities.
  • Kenya’s focus from 2020-2025, aiming for overall sustainability in her practice
  • Kenya’s personal example of navigating life with an “All money is not good money” philosophy
  • “Is it really worth it to do work that doesn’t align with my values?” 
  • Considerations in a fee structure that make therapy more accessible
  • Actions to cultivate space, community, and gratitude
  • First steps in starting an anti-racist practice
  • An anti-racist practice is intentional in every touch point in your business. 
  • Finding your community (and accountability partners) with a shared vision
  • Balancing anti-racist work with running a sustainable business 
  • Challenges in the differing language used to describe “psychological safety”
  • Kenya’s perspectives on the removal of DEI language from websites, publications, etc. 

Resources:

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Please check out our free 7-Day Course Creator Starter Kit for Therapists at https://sellingthecouch.com/coursekit.

If you are a seasoned therapist who wants to move from clinical to online course income, we have a specific mastermind for you. We meet together to build, grow, and scale our online courses. You can learn more at https://sellingthecouch.com/mastermind.

Mentioned in this episode:

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Selling the CouchBy Melvin Varghese, PhD

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