Guys sometimes find themselves getting blown out by women and they just can’t figure why. They were charismatic and funny, they implemented all the highly effective attraction-building techniques taught on The Unapologetic Man Podcast such as push/pull and the 80/100 rule, but to no avail. What gives?

While it is true that your behavior and frame are the biggest factors in building attraction, you still need to meet the basic requirements of physical attractiveness to stand a chance with a woman. If your breath smells and your hair's unkempt, it’s already over.

So in today’s episode, Mark gives you the 101 on how to get your physical attractiveness up to par so you don’t turn women off before they’ve even gotten to know you.

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