The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

#514: Nimble customer research with Todd Horvitz, Head of Insights, HP


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Today we’re going to talk about customer research, and how to do customer research in a nimble, agile way and still be incredibly effective, as well as how the practice of customer research is evolving in the age of AI.

To help me discuss this topic, I’d like to welcome Todd Horvitz, Head of Insights, Business Computing and Software.

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