The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

#580: On-demand production and product data for better customer experiences with Leonard Marano, Lectra


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Today, we’re exploring the transformational power of on-demand production and real-time data in a few different industries with Leonard Marano, President, Americas at Lectra. We’ll discuss how these technologies are revolutionizing the fashion, automotive, and furniture sectors by enabling brands to respond rapidly to consumer demands.


RESOURCES

Lectra website: https://www.lectra.com


Register now for the Medallia CX Day Webinar: Building Loyalty: How Top Brands Create Forever Customers with CX. Greg Kihlström will be moderating this discussion with CX experts. Register now (it's free)


Don't miss the Mid-Atlantic MarCom Summit, the region's largest marketing communications conference. Register with the code "Agile" and get 15% off.


Register now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price.


Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom


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