The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

#581 The impact of bots on the customer experience with Nanhi Singh, Thales


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As bot activity is impacting consumer trends, it is important for brands to be agile with technology.


Welcome to today’s episode where we’re diving into the challenges and opportunities presented by the rise of bot activity in several key industries with Nanhi Singh, Chief Customer Officer & GM Application Security, Imperva a Thales company. We’ll explore the implications of the 2024 Imperva Bad Bot Report and discuss strategies for staying agile amidst these changes.


Nanhi Singh is responsible for application security products and all functions that enhance customer experience and value for Imperva customers. This includes customer support, consulting, training, customer success, managed services, and renewal sales. Prior, she was SVP, Customer Retention and Renewals at Symantec. Nanhi's career spans more than decades in cybersecurity and technology, always leading customer-facing functions.


Nanhi also serves on the Board of Directors of Franchise Group and serves as a member of the Audit Committee on that Board. She serves on the Board of Directors of Peninsula Open Space Trust (POST), a nonprofit public benefit corporation. She is passionate about | supporting women and minorities in the Technology industry and was previously a mentor in the Tech Women program.


RESOURCES

Thales website: https://www.thales

Imperva 2024 Bad Bot Report: https://www.imperva.com/resources/resource-library/reports/2024-bad-bot-report/

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