The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

#633: Navigating the future of search with A.J. Ghergich, Botify


Listen Later

With seismic shifts happening across the search landscape, is your brand ready to adapt to the next wave of disruption—or will your competitors leave you in the dust?

Today, we’re joined by A.J. Ghergich, Vice President of Consulting Services at Botify, a leading enterprise SEO platform. A.J. is an expert in navigating the ever-changing search and marketing landscape, and he’s here to break down the latest game-changing developments in search engines and their impact on brands. From Google’s AI overviews to Apple’s integration of ChatGPT into Siri, A.J. will share insights to help marketers stay ahead in a rapidly evolving digital ecosystem.


RESOURCES

Botify website: https://www.botify.com


Don't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0

Use code MEDEXP25 for $200 off registration


Register now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price.


Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom


Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show


Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com


The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow


The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

...more
View all episodesView all episodes
Download on the App Store

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXBy The Agile Brand

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

108 ratings


More shows like The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

View all
Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,613 Listeners

The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,795 Listeners

Hidden Brain by Hidden Brain, Shankar Vedantam

Hidden Brain

43,483 Listeners

Fuel Your Drive by Josh York by Josh York

Fuel Your Drive by Josh York

120 Listeners

Narcissist Apocalypse: Patterns of Abuse by Abuse Survivor Network

Narcissist Apocalypse: Patterns of Abuse

751 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,414 Listeners

Biohacking Beauty: The Anti-Aging Skincare Podcast by Young Goose

Biohacking Beauty: The Anti-Aging Skincare Podcast

95 Listeners

The Delighted Customers Podcast with Mark Slatin by Mark Slatin | The Agile Brand

The Delighted Customers Podcast with Mark Slatin

28 Listeners

The Innovation Economy with Arlington Economic Development by The Agile Brand

The Innovation Economy with Arlington Economic Development

25 Listeners

Broads: The Bold & Badass Fitness Podcast for Women by Tara LaFerrara

Broads: The Bold & Badass Fitness Podcast for Women

113 Listeners

Beyond The Prompt - How to use AI in your company by Jeremy Utley & Henrik Werdelin

Beyond The Prompt - How to use AI in your company

52 Listeners

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success by The Agile Brand

B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success

36 Listeners

Mick Unplugged by Realm

Mick Unplugged

2,943 Listeners

Vanilla Swingers - A Swinger Podcast for Newbies, by Newbies in the Lifestyle by Kat & Leo

Vanilla Swingers - A Swinger Podcast for Newbies, by Newbies in the Lifestyle

416 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

125 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,175 Listeners

Rooted in Wellness with Mona Sharma by Mona Sharma

Rooted in Wellness with Mona Sharma

62 Listeners

The Composable Roadmap with Chad Solomonson by The Agile Brand

The Composable Roadmap with Chad Solomonson

22 Listeners

Extend Podcast with Darshan Shah, MD by Darshan Shah, MD

Extend Podcast with Darshan Shah, MD

54 Listeners