Anthony Adams is the Co-founder of Engage Management Services. He had over 10 years of experience in the self-storage industry and developing & managing over 17 different storage operations within the UK. Anthony has an excellent understanding of what makes a successful storage operation, exemplified by Engage Management's varied & growing client base. His core expertise lies in the development and implementation of marketing and operational strategies to ensure the successful transition of self-storage facilities from the launch phase through to maturity. On today's Podcast: 01:57– Getting to know Anthony Adams 02:40– Anthony's #1 Superpower 04:21– The biggest lesson he had learnt in his career 05:29– How did he get into the storage industry 05:54– How Anthony started Cofound Engage 17:20– Tip from Anthony on how to best serve the customers 20:48– Advertising 28:07– About Offline Marketing 32:37– Offers 35:36– Pricing on the website 41:19– Key Performance Indicators that Anthony looks at 44:42– A bit of advice for the Storage Owners 45:44- Tip to improve marketing 48:30- One thing that he knows now about the industry, but he wishes he knew when he started 49:18- Price increase interval 53:51– Quick Fire Round: Five questions for fun Books Mentioned: Blink: The Power of Thinking Without Thinking by Malcolm Gladwell - https://www.amazon.com/Blink-Power-Thinking-Without/dp/0316010669 Links Mentioned: Engage Management Services Website - http://thisisengage.co.uk/ Anthony Adams on LinkedIn - https://www.linkedin.com/in/anthonyvjadams Anthony Adams Email - [email protected]