Today’s episode is part three of a four-part series looking at successful businesses and taking the techniques they’ve used to become massively successful and thinking about how we can apply those to our businesses in the online space. 

 

This episode dives into the Apple Effect: making things work together to create a seamless user experience. In our businesses, this means creating a cohesive experience for our customers across our digital products and offers. Implementing seamless cross sells, complimentary offers, and bundles within your ecosystem drives customer loyalty and repeat customers.

 

In today’s episode I share four ways to implement the Apple effect into your business to retain customers:

• Building an offer suite strategy
• Selling on the back end of an offer
• Present an offer on the front end to create cross sells
• Bundle offers that go well together

 

Resources & Links:

• Profit Mavens Summit

• 150 Free Hooks
• List Building 101
• Manychat
• Stories that Sell
• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass

 

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list

• Check out my website
• Now on YouTube

 

Related Episodes: 

• Episode 67: Business effects part 1 - IKEA
• Episode 68: Business effects part 2 - Amazon

 

Make sure to hit subscribe/follow so you never miss an episode!

Find the compete show notes here: https://myanichol.com/2024/05/28/business-effects-part-3-apple-episode-69/

 

Mentioned in this episode:

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