In today’s episode, we’re breaking down why social media feels harder than it ever has—and why it’s not just you. From Q4 overwhelm to AI-generated content flooding every platform, we talk honestly about why views, likes, and engagement are down across the board and what creators need to understand heading into 2025.

We dive into how AI is changing the way people consume content, why audiences are craving real human connection more than ever, and why talking content and long-form platforms are becoming increasingly powerful. This episode also explores how to shift your mindset around success metrics, stop comparing your content to past years, and build a strategy that actually works in the evolving social media landscape.

If you’ve been questioning your content performance, feeling discouraged by declining engagement, or wondering how to future-proof your brand, this episode will help you reframe what success looks like and adapt without burning out.

• Why engagement drops during Q4
• How AI is changing content visibility and trust
• Why human, talking content is gaining power
• How success metrics are shifting heading into 2025
• What content formats are working right now
• The difference between SEO and AEO
• Why long-form, evergreen platforms matter more than ever
• How to adapt your content strategy without burning out

• Kajabi 30-day free trial + 2 bonuses
• 150 Free Hooks
• List Building 101
• Manychat
• IG University

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

• Follow on Instagram @myanichol 
• Join my email list
• Check out my website
• Now on YouTube

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Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.

Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

Make sure to hit subscribe/follow so you never miss an episode!

In today’s episode, I’m breaking down how I went from barely getting testimonials to receiving high-quality reviews every single week. For a full year, my program Plug And Get Paid was changing lives, yet I was only getting a handful of testimonials. After building a strategic framework for collecting reviews, I now receive written testimonials one to two times per week and, for the first time ever, video testimonials for my higher-ticket offer.

You’ll learn the real difference between informal and formal testimonials, why both matter, and how small but intentional systems can skyrocket your social proof. I’m sharing the exact tool I use to gamify the testimonial process, how I time my requests to get better results, and the irresistible incentive that finally got people to submit video reviews.

If you’ve struggled to gather testimonials or are tired of manually begging for feedback, this episode will help you automate the process and collect high-quality proof without chasing your customers.

• The difference between informal and formal testimonials
• Why timing is the key to getting stronger results
• How gamifying feedback increases submissions
• Which tool I use to automate testimonial collection
• How to strategically ask multiple times without being pushy
• The incentive strategy that got me high-ticket video testimonials
• How to use testimonials to upgrade sales pages and marketing

• Kajabi 30-day free trial + 2 bonuses
• Try Senja for just $1/month for 2 months
• 150 Free Hooks
• List Building 101
• Manychat
• IG University

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

• Follow on Instagram @myanichol 
• Join my email list
• Check out my website
• Now on YouTube

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.

Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

Make sure to hit subscribe/follow so you never miss an episode!

In today’s episode, I’m breaking down one of the most overlooked reasons business owners struggle to stay consistent online: the barrier to entry.

I’m sharing what “barrier to entry” actually means, why your content feels heavier on some platforms than others, and how to dissolve the things that make showing up feel like a chore. From choosing platforms that feel natural, to repurposing your content across multiple channels, to identifying what specifically stops you from taking action — we’re walking through it all.

I’m also pulling back the curtain on my own process: the perfectionism, the time commitment, and what I changed so podcasting finally feels doable again.

If you’re tired of forcing yourself to post or “just get something up,” this episode will help you shift back into creating from a place of energy, clarity, and ease.

• Kajabi 30-day free trial + 2 bonuses
• 150 Free Hooks
• List Building 101
• Manychat
• IG University

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

• Follow on Instagram @myanichol 
• Join my email list
• Check out my website
• Now on YouTube

• Episode #: Title
• Episode #: Title
• Episode #: Title

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.

Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

Make sure to hit subscribe/follow so you never miss an episode!

In today’s episode, I’m sharing the real reason I decided to bring the podcast back — and honestly, it wasn’t part of the 2025 plan. Over the last two months, four different students across my mastermind and scalability programs mentioned that they’ve listened to every episode, missed the podcast, and wished it would return. These are my highest-level clients… and hearing that kind of feedback repeatedly made it impossible to ignore.

So in this episode, I’m breaking down the signs that told me it was time to restart the show, why the podcast attracts my dreamiest clients more than any other platform, and how it aligns with the direction my business is moving in 2026 — specifically my word of the year: depth.

You’ll also hear why I relaunched quietly without a big promo push (think: November + two babies + solo parenting + Black Friday chaos), and how short, 5–15 minute episodes are helping me become a stronger mentor by forcing me to cut the fluff and get straight to the point.

Finally, I’m giving you one simple action step — one that might honestly shift the way you show up in your business moving into 2026.

• Kajabi 30-day free trial + 2 bonuses
• 150 Free Hooks
• List Building 101
• Manychat
• IG University

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

• Follow on Instagram @myanichol 
• Join my email list
• Check out my website
• Now on YouTube

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.

Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

Make sure to hit subscribe/follow so you never miss an episode!

In today’s episode, I’m officially back on the mic and kicking things off with a raw, behind-the-scenes update. I’m sharing why I’m ditching polished intros, perfect editing, and long episodes in favor of a more real, voice-memo-style format that actually fits into the tiny pockets of life—for me and for you.

I also give a life update after seven months away, including postpartum realities, becoming a mom of two, finally having a home office I love, being flown out by Kajabi (still surreal), and diving headfirst into Christmas mode way too early.

Then I shift into a deeper conversation I’ve been having everywhere lately: what it truly looks like to balance motherhood, marriage, and running a thriving business—especially when you’re the primary income earner. I open up about navigating flipped household roles, my journey from wanting to be a stay-at-home mom to becoming the breadwinner, and how my husband and I are figuring out this season together.

• Kajabi 30-day free trial + 2 bonuses
• 150 Free Hooks
• List Building 101
• Manychat
• IG University

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

• Follow on Instagram @myanichol 
• Join my email list
• Check out my website
• Now on YouTube

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.

Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

Make sure to hit subscribe/follow so you never miss an episode!

In today's episode, I'm sharing why I'm putting a pause on podcasting. 

My heart hasn't been in podcasting for a little while, but I've been fighting with the fact that I've needed a break. I had this arbitrary rule I put in place for myself that I couldn't take a break from the podcast. But this rule was made for no real reason, so now I need to trust myself that taking a step back is the right choice. 

I encourage you to throw out the rulebook that is keeping you from doing what you love. Make necessary changes, find what you love, and take the right path for you. 

I won't be gone forever, but for now, I'm sending you all the love!

Connect with Mya:

• Follow on Instagram @myanichol
• Join my email list
• Check out my website
• Now on YouTube

Make sure to hit subscribe/follow so you never miss an episode!

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

Find the complete show notes here: https://myanichol.com/2025/04/22/pause-on-podcasting/

Resources & Links:

• Episode 108: $100 million dollar advice from Brendon Burchard
• 150 Free Hooks
• List Building 101
• Manychat
• IG University
• Kajabi 30-day free trial + 20 free story templates

In today's episode, I ask: Is relatable content holding you back from making sales? This could be through your content, your offers, your client conversations, or anything else. Where and what are you holding back from sharing because you're afraid it's not relatable?

In my recent content journey, I've realized that I've been holding back parts of myself for fear that they're not relatable. But the truth is that I'm not here to be relatable. I'm here to be an innovator, a thought-provoker, someone who pushes other people to be their best selves, whatever that might look like.

So, what are you holding back on sharing because you're afraid that it's not relatable? Share that today.

In today’s episode, I cover:

• How different stories and backgrounds don't discredit success
• Why unrelatable content can still be powerful
• How my goal as a content creator and as a business owner is just to be really good at being me
• Why I want people to see that my dreams and my actions are impacting their destiny
• How I'm not here to be relatable

Connect with Mya:

• Follow on Instagram @myanichol
• Join my email list
• Check out my website
• Now on YouTube

Make sure to hit subscribe/follow so you never miss an episode!

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

Find the complete show notes here: https://myanichol.com/2025/04/15/relatable-content/

Resources & Links:

• 150 Free Hooks
• List Building 101
• Manychat
• IG University
• Kajabi 30-day free trial + 20 free story templates

Mentioned in this episode:

Join IG University!

IGU

In today's episode, I'm sharing 10 Instagram Story ideas for you to sell your offer in under 5 minutes. (This is technically a part two episode, so go check out episode 46 for more ideas!)

I'm going in-depth on these 10 ideas so you can take away some inspiration to make selling easier on Instagram. But I want to be really real with you; this is going to get you a whole whopping 10 days of selling, which is great, but it is just a start. What you really need is an easy plug-and-play system that makes selling easier beyond those 10 days. You can learn more about my Plug & Get Paid offer here.

In today’s episode, I cover:

• What your ideal client has tried in the past but hasn't worked
• What is a thought that your ideas client has had but wouldn't admit to having
• Share a short tutorial or walk-through and say you share more like that inside of your paid offer
• What is something that has happened in your day-to-day life recently that could be related to your offer
• What is the method, framework, or blueprint that you teach in your offer that provides results
• What is a mistake that you made that ultimately led you to a win
• What do you do versus what do you not when teaching inside your offer
• This isn't just (blank); it's the beginning of (blank)
• What is in their head that is moving them towards their goals
• Take something you've heard or seen recently that you disagree with and talk about why

Connect with Mya:

• Follow on Instagram @myanichol
• Join my email list
• Check out my website
• Now on YouTube

Make sure to hit subscribe/follow so you never miss an episode!

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

Find the complete show notes here: https://myanichol.com/2025/04/08/instagram-story-ideas/

Resources & Links:

• Episode 46: Selling on Instagram - 10 in-depth ideas
• Plug & Get Paid
• 150 Free Hooks
• List Building 101
• Manychat
• IG University
• Kajabi 30-day free trial + 20 free story templates

In today's episode, I'm sharing 7 simple ways to increase your revenue without increasing your workload.

One of the key things to implementing the strategies I share today is you need to have a tool like Kajabi to implement them easily and efficiently. These strategies will help you reach sustainability while increasing your revenue.

In today’s episode, I cover:

• Order bumps
• Including multiple payment types
• Offering payment plans
• Offering an alumni discount
• Adding a late fee for defaulted payments
• Adding in a higher or lower tier to an offer
• Bundling several offers together for a limited time only

Connect with Mya:

• Follow on Instagram @myanichol
• Join my email list
• Check out my website
• Now on YouTube

Make sure to hit subscribe/follow so you never miss an episode!

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

Find the complete show notes here: https://myanichol.com/2025/04/01/increase-your-revenue/

Resources & Links:

• Kajabi 30-day free trial + 20 free story templates
• 150 Free Hooks
• List Building 101
• Manychat
• IG University

In today's episode, I'm discussing the number one reason why your business isn't scaling, and that's tracking your business metrics.

While it is possible to grow without tracking numbers initially, sustainable scaling requires detailed metric analysis. At my current business level, most of my time is spent analyzing numbers, experimenting, and optimizing rather than creating new content.

Check out my Scalability program, which is open for enrollment until March 31st at 10 PM MT!

In today’s episode, I cover:

• Essential metrics businesses should track
• What traffic-to-offer conversion rates should look like
• How opt-in form conversions works
• What tripwire conversion rates look like
• What upsell conversion rates should be 

Connect with Mya:

• Follow on Instagram @myanichol
• Join my email list
• Check out my website
• Now on YouTube

Make sure to hit subscribe/follow so you never miss an episode!

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

Find the complete show notes here: https://myanichol.com/2025/03/25/why-your-business-isnt-scaling/

Resources & Links:

• Scalability
• ClickUp
• The Online Blueprint
• 150 Free Hooks
• List Building 101
• Manychat
• IG University
• Kajabi 30-day free trial + 20 free story templates