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Most leaders come to CRIT™ with a problem. Rusty Cagle came with a vision: 100YearImpact.org — a nonprofit designed to help nonprofits build endowments and channel billions toward humanitarian causes.
At first, he asked AI for strategies. But very quickly, the real challenge emerged: how do you recruit a Dream Team Advisory Board that could guide a movement for 100 years?
Through CRIT™, AI drafted a world-class board invitation — then stress-tested it with role-play feedback from “Steve Jobs.” The verdict: “Too polite. If you’re going to shape history, build a revolution, not a charity.”
The breakthrough was more than tactics. Rusty realized, “This board isn’t honorary. It’s legendary.” And his emotional payoff was clear: “I want to be part of my own board.”
This is what CRIT™ makes possible — turning a vague idea into a movement with the power to last a century.
By Geoff Woods5
2424 ratings
Most leaders come to CRIT™ with a problem. Rusty Cagle came with a vision: 100YearImpact.org — a nonprofit designed to help nonprofits build endowments and channel billions toward humanitarian causes.
At first, he asked AI for strategies. But very quickly, the real challenge emerged: how do you recruit a Dream Team Advisory Board that could guide a movement for 100 years?
Through CRIT™, AI drafted a world-class board invitation — then stress-tested it with role-play feedback from “Steve Jobs.” The verdict: “Too polite. If you’re going to shape history, build a revolution, not a charity.”
The breakthrough was more than tactics. Rusty realized, “This board isn’t honorary. It’s legendary.” And his emotional payoff was clear: “I want to be part of my own board.”
This is what CRIT™ makes possible — turning a vague idea into a movement with the power to last a century.

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