The social psychologist Robert Cialdini is a pioneer in the science of persuasion. His 1984 book Influence is a classic, and he has just published an expanded and revised edition. In this episode, he gives a master class in the seven psychological levers that bewitch our rational minds and lead us to buy, behave, or believe without a second thought. Hosted by Stephen Dubner.

The social psychologist Robert Cialdini is a pioneer in the science of persuasion. His 1984 book Influence is a classic, and he has just published an expanded and revised edition. In this episode, he gives a master class in the seven psychological levers that bewitch our rational minds and lead us to buy, behave, or believe without a second thought. Hosted by Stephen Dubner.

The social psychologist Robert Cialdini is a pioneer in the science of persuasion. His 1984 book Influence is a classic, and he has just published an expanded and revised edition. In this episode, he gives a master class in the seven psychological levers that bewitch our rational minds and lead us to buy, behave, or believe without a second thought. Hosted by Stephen Dubner.

7. How to Get Anyone to Do Anything

From the podcast that explores the hidden side of everything, hear authors like you’ve never heard them before. Stephen Dubner and a stable of Freakonomics friends talk with the writers of mind-bending books, and we hear the best excerpts as well. You’ll learn about skill versus chance, the American discomfort with death, the secret life of dogs, and much more.

To get every show in the Freakonomics Radio Network without ads and a monthly bonus episode of Freakonomics Radio, start a free trial for SiriusXM Podcasts+ on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

Society & Culture

From the podcast that explores the hidden side of everything, hear authors like you’ve never heard them before. Stephen Dubner and a stable of Freakonomics friends talk with the writers of mind-bending books, and we hear the best excerpts as well. You’ll learn about skill versus chance, the American discomfort with death, the secret life of dogs, and much more. To get every show in the Freakonomics Radio Network without ads and a monthly bonus episode of Freakonomics Radio, start a free trial for SiriusXM Podcasts+ on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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7. How to Get Anyone to Do Anything

7. How to Get Anyone to Do Anything

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