Tony Hines developed his  7V model to identify value drivers in supply chains. These Vs were validated in his research studies of international supply chains. Value is created within the supply chain by lowering cost and increasing value for customers. This often results in saving time and speeding up throughput. If Supply Chain cycle times can be reduced you lower cost and people get paid faster.  Each of the V’s has a unique role to perform. The 7V’s comprise: Volume, volatility, velocity, variety, variability, virtuality and visibility. Each is explained briefly in the podcast.

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About Tony Hines and the Chain Reaction Podcast – All About Supply Chain Advantage
I have been researching and writing about supply chains for over 25 years. I wrote my first book on supply chain strategies in the early 2000s. The latest edition is published in 2024 available from Routledge, Amazon and all good book stores. Each week we have special episodes on particular topics relating to supply chains. We have a weekly news round up every Saturday at 12 noon. ...