The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

#779: Denodo CMO Ravi Shankar on why good data is critical to AI success


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What if the multi-million dollar AI initiative you're championing is being silently sabotaged, not by a competitor, but by your own data infrastructure?
Agility requires more than just fast decision-making; it requires a data foundation that can deliver insights at the speed of business, without the traditional delays of moving and duplicating information. This ability to access and act on real-time, comprehensive data is what separates brands that lead from those that follow.
Today, we're going to talk about the silent killer of AI projects.
While everyone focuses on the glamour of AI models and algorithms, the reality is that most enterprise initiatives stall or fail at the data layer. We’ll be discussing why even modern data warehouses can create new roadblocks, and how a different approach to data management can make your enterprise data truly AI-ready.
To help me discuss this topic, I'd like to welcome, Ravi Shankar, Senior Vice President and Chief Marketing Officer at Denodo.
About Ravi Shankar

Ravi Shankar is the Senior Vice President and Chief Marketing Officer at Denodo. He is responsible for Denodo’s global marketing efforts, including product marketing, demand generation, field marketing, communications, social marketing, customer advocacy, partner marketing, branding, and solutions marketing.,Yes,This will be completed shortly

Ravi Shankar on LinkedIn: https://www.linkedin.com/in/ravishankardevaraj/

Resources

Denodo: https://www.denodo.com/en/document/analyst-report/denodo-lakehouse-roi

This episode is brought to you by Denodo. Powered by logical data management, the Denodo Platform accelerates data integration, management, and delivery for all your business’s data needs.

Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/

Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom
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