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#81. How does a bike come to market: The all new Genius
Ever wondered how a bike makes its way to market? Tim Stevens, head of mountain bike engineering, and Julian Wagner, bike marketing lead at Scott Sports join the show for a fascinating look at everything that goes into designing, building and marketing the all new Scott Genius and Genius ST.
For more info and the tech video :
CLICK HERE
Visit Scott Sports
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By movingtheneedle
4.6
4949 ratings
Ever wondered how a bike makes its way to market? Tim Stevens, head of mountain bike engineering, and Julian Wagner, bike marketing lead at Scott Sports join the show for a fascinating look at everything that goes into designing, building and marketing the all new Scott Genius and Genius ST.
For more info and the tech video :
CLICK HERE
Visit Scott Sports
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