Econ Dev Show Podcast - Economic Development

84: A 20 Minute Business Attraction Strategy with Tom Wengler


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In this episode, Dane talks to Tom Wengler. In just 20 minutes, they explain how the best economic development marketing teams stay in front of site selectors and business executives who've visited their websites.

Tom explains how to stay top of mind with these people to get more leads.

Plus, you'll learn how advertisers target you with ads too. You can use this knowledge as part of your Business Attraction Strategy!

Like this show? Please leave us a review here — even one sentence helps!

Special Guest: Tom Wengler.

Sponsored By:

  • KathodeRay Media, Inc.: ![KathodeRay](https://files.fireside.fm/file/fireside-uploads/images/f/f078f684-f72f-4a43-957d-de3aff69810b/pIhKskzG.jpg)
[KathodeRay](https://kathoderay.com) is a full-service marketing agency that connects government organizations to their community. This small (but mighty) woman owned and operated marketing agency can help your community thrive. They use tried and true methods that will connect your organization to your residents using social, digital and traditional media. [https://kathoderay.com](https://kathoderay.com)

Links:

  • Tom's webinar: A 20 minute business attraction strategy
  • Tom Wengler | LinkedIn
  • HubSpot for Economic Development CRM - Marketing - Leads — (Tom's company)
  • How to use a ChatBot on your Sites and Building Pages - YouTube
  • B2B Database - Gazelle | B2B database for growing companies
  • Camoin Associates | Economic Development Consulting
  • ZoomInfo: B2B Database | Company Contacts & Intelligence
...more
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Econ Dev Show Podcast - Economic DevelopmentBy Dane Carlson

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