In today’s episode, I share tips for balancing hard vs soft selling. This is the third installment of a four-part mini Instagram stories selling series. It’s beneficial to utilize both hard and soft selling tactics in your sales strategy. Do you know the difference between hard and soft selling? I can help!

In this episode, I cover: 

• What the difference is between hard and soft selling
• Why both methods of selling matter
• Examples of both hard and soft selling
• What people are missing when it comes to their sales strategy
• How often you should be doing hard or soft selling
• How to combine hard and soft selling 
• What type of selling to use in the different phases of a launch

Listen to the next episode in this mini-series to learn about selling the lifestyle. If you want help with selling, I am linking 30 Selling on Stories Prompts, a three day masterclass, and a 160 story template bundle below. 

Resources & Links:

• 30 Selling on Stories Prompts
• Stories that Sell Masterclass
• Story Template Bundle
• 150 Free Hooks
• List Building 101
• Manychat
• IG University
• Kajabi 30 day free trial + 20 free story templates

Connect with Mya:

• Follow on Instagram @myanichol
• Join my email list
• Check out my website
• Now on YouTube

Related Episodes: 

• Episode 83: How to get into the habit of selling daily - 1/4 selling series
• Episode 84: Taking a mundane story & turning it into a sales story - 2/4 selling series

Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.

Make sure to hit subscribe/follow so you never miss an episode!

Find the complete show notes here: https://myanichol.com/2024/09/17/balancing-hard-vs-soft-selling-3-4-selling-series-episode-85/ 

Mentioned in this episode:

Join IG University!

IGU