In this episode, Gary Bird discusses the importance of understanding the different levels of patient trust in dental marketing. He emphasizes that when dentists seek 'quality patients', they often mean patients who trust them, which can be categorized into high-trust, some-trust, and low-trust patients. Bird explains how to effectively market to attract high-value patients while improving operational aspects to convert low-trust patients into high-trust referrals. He also offers insights on creating targeted marketing strategies to enhance patient acquisition and practice growth.

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Gary Bird
Founder of SMC National

Website: https://smcnational.com/
Website: https://thegarybird.com

Join Gary Bird, founder of 3x Inc. 5000 fastest-growing company, SMC National, as he shares proven dental marketing strategies to attract a steady stream of new patients. Whether you're a solo practitioner or part of a larger group, Gary offers actionable insights to help your practice thrive. Tune in Monday through Friday for expert advice on the latest dental marketing trends, real-world challenges, and effective techniques to drive sustainable growth.

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