Today we dive deep into the book "Atomic Habits" and its application to your life as an advisor.

We know that the most important part of building habits is to make them obvious. It's not just about what you want to achieve, but how you plan to get there. 

Time and Location Matter: We explore the role of time and location in forming new habits. It's not just about setting a goal, but also about creating a specific time and place to make it happen. This is known as implementation intention, and it's a game-changer.

Habit Stacking: We also talk about the concept of habit stacking - attaching a new habit to an existing one. For example, placing a book on your bed after making it can be a trigger for a new habit of reading. It's about making space in your life for new habits and prioritizing them.

Prospecting as a Habit: We discuss how advisors can build a healthy habit around prospecting. Setting aside time for prospecting and using that time to learn, question methods and dream about new ideas.

Accountability and Commitment: We emphasize the importance of accountability and commitment. Protecting the time set aside for prospecting, seeking outside help, and being open to feedback are all crucial for success.

Are You Ready for Change?: Are you willing to make the necessary changes and seek outside help to achieve your goals? 

It's about taking the harder path and committing to improve, rather than settling for average results.