So who was really behind the creation of BLISTER, how did the whole thing get started, and was it actually due to a misunderstanding over a couple of beers on the weekend of Independence Day, 2010? Today, Jonathan Ellsworth and Michael Clarke discuss all of the above, as well as giant tortoises, some keys to long-lasting friendships, and more.

RELATED LINKS:

Get Yourself Covered: BLISTER+

TOPICS & TIMES:

Michael’s Role In Blister’s Existence (and Tortoises) (3:18)

Michael’s Skiing Background (10:08)

Jonathan’s Intro to Skiing (15:06)

Forming Opinions on Skis (20:44)

How Blister Started Reviewing Gear (25:46)

Outsider’s Perspective on the Ski Industry (31:29)

What’s Changed Since Blister Started? (38:12)

What Would You Do Differently? (45:35)

Longevity & Assessing Risk (52:48)

Maintaining Long-Lasting Friendships (1:04:44)

CHECK OUT OUR OTHER PODCASTS:

Blister Cinematic

CRAFTED 

GEAR:30

Bikes & Big Ideas

Off The Couch

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