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A Deep Dive into the ANA's New Programmatic Report
WARC’s Cathy Taylor talks to Bill Duggan, group EVP at the ANA and Tom Triscari, programmatic economist at Lemonade Projects. Discussing the latest ANA Programmatic Report and providing recommendations for marketers on how to optimize their programmatic spend.
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By WARC
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WARC’s Cathy Taylor talks to Bill Duggan, group EVP at the ANA and Tom Triscari, programmatic economist at Lemonade Projects. Discussing the latest ANA Programmatic Report and providing recommendations for marketers on how to optimize their programmatic spend.
Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
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