A Different Practice

Want to learn how to make your law practice stand out and attract more clients? In this episode, Lauren sits down with business consultant Rick Watson to talk about growth strategies for lawyers. Rick shares his expert insights on creating your own branded language to differentiate your services and connect better with potential clients. He explains why using story is critical to being memorable. You'll also hear Rick's tips on building a robust referral network, leveraging effective follow-up to convert more leads, and having those crucial "difficult conversations" that truly serve your clients' needs. Plus, Rick dives into the four components of an "awesome business conversation" that can transform your client relationships.

Whether you're just starting out or looking to take your practice to new heights, this info-packed episode will give you fresh ideas for marketing yourself, closing more business, and providing outstanding client experiences. Don't miss these proven tactics from a master at helping professionals uplevel their businesses!

Listen now! 

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Implementing value-based pricing can be a game-changer for your law practice - more profits, happier clients, and less stress. But are you undermining your own success with these common pricing pitfalls?

In this episode, Lauren reveals the top 3 mistakes lawyers make when transitioning to value-based fees. You'll learn:

• The #1 reason your pricing strategy is falling flat (and how to fix it)

  
  



• A crucial number you need to know to price profitably

  
  



• The website update that's driving clients away (and what to do instead)

  
  



• How to avoid an unintended "race to the bottom" on fees

  
  



• Why "affordable" services don't have to be cheap

  
  

Whether you've already implemented value-based pricing or are just getting started, this is a must-listen on optimizing your law firm's finances. Tune in for practical pricing wisdom that could revolutionize your practice.

Listen now!

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Ever feel like your law practice is running your life instead of the other way around? In this candid episode, Lauren pulls back the curtain on how she built a solo 6-figure practice while only working 4 days a week.

Lauren shares her daily routine and the practical strategies she uses to fiercely protect her schedule and align her life with what really matters - being present for family, maintaining wellness, and building a business she truly loves.

You'll get a rare behind-the-scenes look at how a successful lawyer balances it all, from scheduling priorities like uninterrupted work blocks to outsmarting the legal profession's toxic culture of burnout. Lauren opens up about the difficult "no" muscle she had to develop, investing her limited time in what energizes her rather than just checking boxes.

Whether you want to optimize your schedule, ditch outdated billable hour expectations, or simply live more on your own terms, this transparent episode offers a refreshing blueprint for taking back control of your calendar and designing the lawyer life you really want. Pull up a chair for an honest, encouraging pep talk on making your practice fit your lifestyle - not the other way around.

Listen now!

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Get ready to level up your law practice efficiency with just a few keystrokes! In this episode Lauren shares how a simple software has transformed her business.

Lauren explains the many ways she's incorporated TextExpander snippets and shortcuts into her daily workflow - from auto-filling legal terms, email templates, billing links, and more. She breaks down specific examples across each stage of the client journey to show how a few preset phrases can shave hours off repetitive tasks.

Whether you're drafting court documents, communicating with clients, or tracking your time, Lauren demonstrates how TextExpander can help you work smarter, faster, and more accurately. Even if you think you're already efficient, she explains why it's the small changes that end up making the biggest impact over time.

If you're looking for actionable tips to systematize and streamline your law practice without a huge time investment, this podcast episode will give you plenty of ideas to try. Lauren makes a compelling case for how a simple $40 per year software can pay for itself many times over in boosted productivity and reduced frustration.

Listen now!

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Learn how to capitalize on the exploding trend of video content. In this episode, Lauren discusses why video is only growing in popularity and the tangible benefits lawyers can gain by incorporating more video into their practice.

You'll discover over a dozen actionable ways to use video for client communication, marketing, legal products, and staff training. From welcome videos to testimonials to video SOPs, Lauren provides creative ideas to help you stand out and connect with potential clients.

Video content makes legal concepts more digestible and allows lawyers to convey empathy and compassion. Don't get swept away by this tidal wave of video - start riding the wave now. Tune in to pick up video tips that are guaranteed to grow your business.

Listen now!

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Stop wasting money on ineffective marketing! In this episode, learn 3 budget-friendly tactics to create high-converting materials.

Forget fancy production companies and expensive ads. By focusing on your ideal client, clearly defining their problems, and explaining your solutions, you can achieve better results without spending a dime.

Lauren shares how to leverage videos, blogging, and email lists to get your message in front of qualified leads. You'll also discover the common mistakes that make legal marketing fall flat.

Whether you're just starting out or want to amplify existing efforts, this episode will help you maximize ROI. Save your money and sanity. With a few tweaks, your marketing can attract and convert even more of your perfect clients.

Press play now to get tangible tips to improve your website content, social media, and more. Take control of your messaging and stop leaving sales on the table. It's time to get the right leads knocking down your door!

Listen now!

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Are you losing potential clients during the intake process? Many attorneys overlook this critical step. In this episode, I’ll share five easy ways to transform your intake flow and start every new client relationship off on the right foot.

From providing helpful info upfront to streamlining your engagement agreement, optimizing intake sets your clients up for an amazing experience while also saving you time and headaches. Implement just one tip from this episode and you'll notice more qualified leads signing on with your firm.

Tune in to get the step-by-step on building rapport and trust from the first interaction. You'll also discover how to create consistency and follow through without having to lift a finger. Say goodbye to fumbled handoffs and drawn-out back and forth. A smooth intake process means more time practicing law, not chasing paper.

Press play to level up your intake game and stop leaks in your sales funnel. Your future clients are waiting to work with you - don't keep them hanging!

Listen now!

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Happy New Year! We’re kicking this year off with lessons learned and how they are shaping our goals for the next year.

Lauren shares her accidental word of the year and what it means to her. Find out why what she’s prioritizing in 2024 is an act of rebellion. 

Jess discusses what skill we need more of in the profession and the one person she hopes to work with to dig deeper into the economics of law and access to justice issues. 

While we love a big goal, we explore how small tweaks can be equally impressive. We explore embracing the gray, finding fulfillment over chasing accomplishments, and being open to where the year ahead will lead.

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We’re looking back on the last year and some of the most impactful books, articles, and other resources we used. 

Lauren discusses the best book she read this year that explores how everyone has untapped talents and abilities that can be cultivated in the right environment and how the legal profession can better support all of us. She also talks about using the Enneagram to cultivate greater compassion professionally and personally.

Jess highlights an article on the legal accessibility challenges rural communities face. She explains the intersection of geography, technology, and other barriers that prevent equal access to justice based on where someone lives. Jess also shares the team communication platform she’s been using to cut down on email.

Finally, Jess provides a sneak peek of an exciting new project launching in 2024 – the Above the Line Network. This community of legal professionals across North America will focus on improving legal services for the underserved middle class. 

Listen now! 

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Not many law firm owners take a business-first approach. Today we’re chatting with someone who does. 

Attorney Daniel Hernandez discusses his journey to starting his firm, NextLevel Law, right out of law school, driven by his interest in business and entrepreneurship. He shares details on his firm's pricing models, including how he uses an algorithm to determine the monthly flat fee system, as well as his approach to excellent client service, drawing from his banking background. Daniel also touches on when and why he has expanded his team over time, his current role split between CEO and lawyer responsibilities, and how he keeps his team aligned through clearly defined core values. Other topics include how he came up with the firm name, goals for the future like franchising, and why he defines success as pride in personal growth.

Tune in to hear Daniel's thoughtful perspectives on running a profitable, client-focused law firm like a business.

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