Add Creative

Add Creative

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Add Creative episodes

  • Episode 43 - Fight the 800 LB Gorilla

    This episode features, Adam Robinson (CEO of Retention.com), we discuss: 

    • How he landed on the idea for retention.com 
    • Why going big is the only option
    • How he's grown since putting a bullseye on his back by making his billion-dollar Babe Ruth call out
    • Why experimentation and lack of fear of the outcomes is a cheat code for him as a leader


    And there's so much more...

    Adam's incredible vitality and wit come through in every minute of this episode, excited for you to enjoy this!

    Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Adam 👉 https://www.linkedin.com/in/retentionadam/
    Check out 👉 Retention.com 

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Adam!

    48 min
  • Episode 42 - Find leverage and lean in

    This episode features, Danil Salukov (CEO of Incense), we discuss: 

    - How he and his brother came up with the idea for Insense
    - What kind of brands should be thinking about UGC creative
    - How building a marketplace is the hardest type of business to start

    And there's so much more...

    Danil's optimism and fearlessness are inspiring, excited for you to enjoy this!

    Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Will 👉 https://twitter.com/DanilSalukov
    Check out Insense 👉 https://insense.pro/

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Danil!

    40 min
  • Episode 41 - I always wanted to create a big company

    This episode features, Wil Nitze (CEO of IQBAR), we discuss: 

    - How he came up with the idea for IQBAR
    - Why you shouldn't quit your day job when you are trying to build a company
    - How getting shelf space in CPG is harder than you think

    And there's so much more...

    Will's openness to experimentation is such a refreshing thing to see, excited for you to enjoy this!

    Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Will 👉 https://www.linkedin.com/in/will-nitze/
    Check out IQBAR 👉 https://www.eatiqbar.com/

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Will!

    47 min
  • Episode 40 - I know exactly who I am

    This episode features, Phoenix Ha (CEO of AdBeacon), we discuss: 

    - Why she started an attribution software
    - How she came to a career in performance marketing
    - What leadership means to her

    And there's so much more...

    Phoenix's understanding of who she is and what value she can drive for the community are second to none, excited for you to enjoy this!

    Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Phoenix 👉 https://twitter.com/_phoenixha
    Check out AdBeacon 👉 https://www.adbeacon.com/

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Phoenix!

    58 min
  • Episode 39 - UGC isn't dead

    This episode features, Joe Marston (Co-Founder of SOAR With Us & For You Advertising), we discuss: 

    - Why working can help you find your gifts not just passion
    - How UGC is not dead
    - How he structures the sales process

    And there's so much more...

    Joe's clear-eyed strategy and focus on solving problems through first principles is inspiring, excited for you to enjoy this!

    Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Joe 👉 https://twitter.com/JoeJMarston

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Joe!

    59 min
  • Episode 38 - Expand your time horizon

    This episode features, Wes St. Amand (CEO of DSRUPT Media), we discuss: 

    - What he does to manage his time efficiently to deliver massive upside to himself, his business, and his family 
    - What he's learned about being a CEO 
    - How his POV on time has changed as he's grown as a leader

    And there's so much more...

    Wes' rigor, calm intensity, and dedication to his team are infectious, excited for you to enjoy this!

    Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Wes 👉 https://twitter.com/wesstaa21
    Work with him @ https://www.dsruptmediamarketing.com/

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Wes!

    40 min
  • Episode 37 - I want to pass the ball of knowledge

    This episode features, Andrew Faris (Growth Advisor), we discuss: 

    - How we thinks about paid growth
    - what is the secret to getting ahead in business
    - Who should really be working in agencies

    And there's so much more...

    Andrew's ability to translate the complex into simple frameworks is second to none, excited for you to enjoy this!

    Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Andrew 👉 https://twitter.com/andrewjfaris
    Work with him @ www.ajfgrowth.com

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Andrew Faris!

    51 min
  • Episode 36 - A calm mind will always win

    This episode features, Daniel James (CEO @ Mint Performance), we discuss: 

    - The process of building a business
    - The mentality that entrepreneurship requires
    - How to deal with stress and obstacles

    And there's so much more...

    Daniel's calm wisdom is intoxicating, excited for you to enjoy this!

    Join 12,100+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Daniel 👉 https://twitter.com/foodog85

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Daniel!

    37 min
  • Episode 35 - Develop a compelling vision for your life

    This episode features, Kenny Hanson (CEO @ Mentorpass), we discuss: 

    - The magic of entrepreneurship (also the difficulties)
    - How living your purpose daily makes the journey worth it
    - Knowing your customer and what they need allows you to build even through the challenges
    - How working on Obamacare led him to learn how to deal with a crisis

    And there's so much more...

    Kenny's heart just as massive as his brain, excited for you to enjoy this!

    Join 12,100+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Kenny 👉 https://twitter.com/NoCodeKenny

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Kenny!

    1 hr 1 min
  • Episode 34 - Building takes time 🧱

    This episode features, Lio Pinchevski (CEO @ Finaloop) and we hit a lot of topics around leadership and paid social.

    We discuss: 

    - How important getting your finances is for your e-commerce business
    - What happens when your only eye is on growth when running an e-commerce business
    - How much work it is to build value as a SaaS
    - What he took from being a partner at PwC into all his business ventures

    And there's so much more...

    Lio's brain is immense, excited for you to enjoy this!

    Join 12,100+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

    https://pencilai.beehiiv.com/

    Or if you'd like to check out Pencil now, you can start 👇

    https://shorturl.at/inKLZ

    Use code AC15 to get 15% off your first year on all paid plans!

    Follow Lio 👉 https://twitter.com/Lioranpi

    You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

    Please follow and share this episode! People deserve to learn from Lio!

    54 min

About Add Creative

From the publisher's feed

Welcome to Add Creative, a new podcast from Pencil that’s dedicated to sharing the unexpected ideas that changed the game for DTC founders & operators that you can leverage to grow your business.