Adventures in kakeland podcast: Cake business, Trends & Founder stories

 Its the first episode of season 6 of the podcast and in todays episode i am looking back at my summer, new hobbies I've started and how I've embraced the down time when the business is a bit quieter but this time not necessarily working on the business.

Also I'm talking about what's been trending across social media which includes  another viral cake drama, baking science and brown butter (random i know).

Its great to be back

Kathleen Meisinger https://linktr.ee/thepracticeofpastry

Nicola lamb

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

This is the last episode of season 5 and  i reflect on lessons learnt from  this season. From conversations i have had with with guest, stepping out of my comfort zone, researching trends in the cake world. Its been a very interesting season with the cake world consistently evolving.

The whats trending segment touches on cake pops, Christmas and Instagram instants.

Its been a great season, enjoy the summer and see you in September for season 6

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

In todays episode i revisited a day in the life. In 2022 (Episode 4) i spoke about my average day and how i fit in running a cake business alongside a full time job and after a recent post on Instagram i decided the time was right to look back and see if anything has changed in how i run my business.

Also i look back at the month of May in the business and what i have been up to as well as looking at what's trending including the viral DOT cakes and what we can learn from Michael Jackson with regards to marketing and your USP.  

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

In todays episode l am chatting with Charlotte Giddings who is the one of the co founders of Brownie and the bean, a nationwide postal brownie business.

I saw Charlotte  at the SBS event i attended in February 2026 where she was on stage and taking part in a life pitch alongside 2 other businesses.

In this episode we spoke about:

• Knowing when to scale
• Telling your story
• brand postioning
• being strong on your USP and Pricing 

Amongst other things. It was truly inspirational interview.

you can find Charlotte and her business via the links below

www.brownieandthebean.com

@brownieandthebean

instagram

facebook

tiktok

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

Episode 40 Woo hooo

Todays episode is very much a ramble episode. No theme just lots of observations around what I've seen online and the cake world as well as my idea for a cake version of a Michelin star, giving flowers to some of cake decorators who have paved the way, social media as well as a £25 cookie.

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

In todays episode i talk about stepping outside of your comfort zone and how it can it can give different and unique perspectives from other business owners either for business growth or in my case personal growth.

Also l speak about the month of February in the business and the relaunch of my treat box as well as my day at a business event called small business Sunday #SBS

Trend chat as usual from the month of February across 

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

Today is a guest episode where i am back in conversation with Cristina Arevalo from the Art cake coach podcast. We speak about her DMA award nomination, the boom of cake coaches and her new podcast No icing. It was a great conversation. 

Also in this episode i talk about the relaunch of my SBKB treat box and how i wanted to create more of an experience to my customers.

Also whats been trending over the month of january in the cake world..

If you would like to connect with Cristina you can find her on instagram and facebook book:

The art cake coach instagram

The art cake coach facebook

The art cake coach podcast

No icing podcast

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

Happy new year

I'm back with the first episode of 2026 and in todays episode i talk about how to generate additional income within your business.

From workshops to selling digital products. 

I also speak about what i have been up to in the business and what i have seen trending across socials in December/January

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

In today’s episode I look at consumer shifts that are or will be changing our business. From the increase in GLPs to nostalgia. I also look back at the month of November in the business and what I’ve seen trending across social media.

This is the last episode for 2025, I’ll be back in January.

Merry Christmas 

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...

In todays episode i talk about my strategy for reconnecting with social media after my cake hiatus and and what tools and approach i am going to take to make social media manageable.

I also speak about how I've created a social media planner to solve my own problem of being strategic in my approach. Plus how i have dabbled with A.I to create some custom GPTs for cake business owners. These resources will be under Adventures in kakeland studio (the link is below)

I also talk about this years cake international, what i thought about this years show and also what I've seen trending across social media during the month of October.

Adventures in kakeland studio

If you have a question or feedback about this episode you can message me here.

Thank you for listening

You can connect with me via:
Instagram: Adventures in Kakeland
Adventures in kakeland studio: Creative projects, custom GPTs, books and resources

Published books for hobbyist and cake business owners.

• A food management system: for small home based food businesses 
• Bake -cover-finish -deliver: undated Weekly baking planner
• Cake business order form book
• Cake business Social media planner
• Dated weekly cake business planner (2026)

My Business social media channels
Instagram: Kake and Cupkakery
Facebook: Kake and Cupkakery
Website:...