When Disney announced that JJ Abrams would direct Star Wars Episode VII, Prescott Harvey responded with an animated open letter called 4 Rules To Make Star Wars Great Again.

It resonated with millions of fans who were disappointed by George Lucas’ prequel trilogy and skeptical about Disney’s involvement.

The film went viral and JJ got the message.

Impressed, JJ invited Prescott to pitch a feature film concept at his company Bad Robot Productions.

Today, Prescott shares the story of how he prepared for his first feature film pitch, what he did right, what he did wrong and the new opportunities that followed…

AWESOME LINKS ::

Prescott on ArtCast #70

PrescottHarvey.com

Pre-Order In Beta

The Storytellers’ Summit

Music by Storybook Steve and Kangaralien