#505 Alcohol Is Killing Your ROI: The Science Behind How One Drink Costs You $684 with James Swanwick

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Action Plan: https://jimharshawjr.com/ACTION

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What if your next drink is quietly costing you $684?

Could quitting alcohol be the simplest, most underrated high-performance move of your life?

You don’t have to hit rock bottom to be sabotaging your potential… just pour another “harmless” drink.

In this “Success for the Athletic-Minded Man” episode, I sit down with James Swanwick, former ESPN anchor turned founder of Alcohol-Free Lifestyle, who exposes a truth that most high achievers don’t want to hear: even moderate drinking might be the very thing keeping you from peak performance.

From that moment at IHOP to building a 7-figure business and landing a dream job at ESPN (with zero TV experience), James walks us through how ditching alcohol became his ultimate unfair advantage.

We unpack the neuroscience of alcohol, the social lies we believe about “bonding” and celebration, and how most men are paying a massive cost— in energy, focus, and money— without even realizing it. 

You’ll also hear how one beer could be costing you $684 a night, and what you can do about it starting today.

Think you’re performing at your best? You might just be drinking your edge away. 

This is another important conversation you don’t wanna miss, so hit that play button now and share this with someone who’s ready to stop settling for average and start performing at their full potential.

If you don’t have time to listen to the entire episode or if you hear something that you like but don’t have time to write it down, be sure to grab your free copy of the Action Plan from this episode— as well as get access to action plans from EVERY episode— at http://www.JimHarshawJr.com/Action.