All The Things

Join LISI's Director of Client Strategy, Kristyn Brophy, and Social Media + Marketing Manager, Lauren Forbes, on this episode of Three Things, where they share three things you can be doing on social media right now to enhance your personal brand, grow your network, and create new business opportunities.

This month's One More Thing features long-time friend of LISI, Rob Kates, Executive Producer at Kates Media, as he chats with LISI COO+ CMBDO Robyn Addis about everything from how many camera bags he has accumulated during the pandemic, to the importance of having a well-optimized presence on YouTube.

We all know being inclusive in our digital marketing is important. But do we all know how to do it? What questions should we be asking ourselves before anything "goes out the door"? How do we select imagery that represents a diverse target market? What can we do on the back end of our website or social media posts to ensure they are accessible to everyone? Listen to this "Ask Me Anything" session that dives into how to be inclusive across all of your digital marketing channels.

Did you know that one in four Americans is living with some sort of disability? Whether it be blindness, hearing impairment, physical, cognitive or otherwise, 25% of the population has to figure out work arounds for daily life that work for them. And in a world where those disabilities are often overlooked or not considered when planning for meetings, events, digital media, and more, finding those workarounds can be incredibly challenging. In this episode of N+V+TDs, Robyn Addis is joined by Richard Nenno, Senior Counsel at Young Conaway, as they discuss his experience as an attorney who is blind. Listen as Robyn chats with Dick about the challenges he has faced in the profession, and how he navigates his job on a daily basis to be one of the preeminent estate planning attorneys in the state of Delaware.

Content is often the bedrock of a modern digital marketing strategy. On this episode of Three Things, LISI's Director of Client Success + Marketing, Taryn Elliott, shares three things you can do right now to produce more effective marketing content for your organization.

More and more, law firms of all sizes are choosing to outsource some or all of their legal marketing. As leaders in Outsourced Legal Marketing Services, the LISI team answers your questions about all things legal marketing outsourcing. Why might it make sense for your firm? How do you decide what to outsource and what to keep in house? How does it work? What's the best recipe for success? Kristyn Brophy and Robyn Addis host an "Ask me Anything" session that is needed now more than ever before!

2021 was, well, quite the year . . . Some of it was good, and some of it was not so good – but we learned a lot. One of the things we learned a lot about was content. We have big plans for content in 2022, and we covered All the Things as we kicked off our live streamed programming with "Three Things We Learned in 2021." The LISI team reflected on what had the most impact on us in 2021 and what we are embracing for 2022.

📣 Introducing: the LISI podcast. It is All the Things. Literally. That is what it is called. Because we plan to cover all things professional services marketing, leadership, and management related - and the day-to-day challenges along the way. Your time is valuable. We get that. Sometimes our podcast will be a quick hit of information. Other times we will dive in and explore a topic more deeply. It will be a mix of industry experts, rising stars, and the LISI team.