The CPG Guys

Amazon’s Omnichannel Grocery Strategy with Tomorrow’s Jordan Berke


Listen Later

In this episode, Sri interviews Jordan Berke, founder & CEO of TOMORROW, a leading digital retail advisory firm, enabling global retailers to accelerate growth through digitization.

Sri and Jordan tour an Amazon Fresh store as they unpack Amazon's omnichannel grocery strategy live from the original Amazon Fresh store in Los Angeles.
 
While much of Amazon's physical store rollout has been hit or miss, the Amazon Ads presence in stores shows the potential to combine in store screens, programmatic, and physical promo space to create immersive brand experiences. 

Find Jordan on LinkedIn at: https://www.linkedin.com/in/jordan-berke-tomorrow/
Find TOMORROW on LinkedIn at: https://www.linkedin.com/company/tomorrow-retail-consulting/
Find TOMORROW online at: https://tomorrowretail.com/

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
CPG Scoop Website: http://CPGscoop.com


Subscribe to Chain Drug Review here: https://chaindrugreview.com/
Subscribe to Mass Market Retailers here: https://massmarketretailers.com/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.

CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

...more
View all episodesView all episodes
Download on the App Store

The CPG GuysBy Peter V.S. Bond & Sri Rajagopalan

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

116 ratings


More shows like The CPG Guys

View all
HBR IdeaCast by Harvard Business Review

HBR IdeaCast

1,863 Listeners

a16z Podcast by Andreessen Horowitz

a16z Podcast

1,064 Listeners

The Foundr Podcast with Nathan Chan by Foundr Media

The Foundr Podcast with Nathan Chan

571 Listeners

The Knowledge Project with Shane Parrish by Shane Parrish

The Knowledge Project with Shane Parrish

2,658 Listeners

Acquired by Ben Gilbert and David Rosenthal

Acquired

4,149 Listeners

How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,227 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,991 Listeners

Worklife with Adam Grant by TED

Worklife with Adam Grant

9,181 Listeners

Uncensored CMO by Jon Evans

Uncensored CMO

35 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,385 Listeners

Hard Fork by The New York Times

Hard Fork

5,486 Listeners

Lenny's Podcast: Product | Career | Growth by Lenny Rachitsky

Lenny's Podcast: Product | Career | Growth

1,362 Listeners

The AI Daily Brief (Formerly The AI Breakdown): Artificial Intelligence News and Analysis by Nathaniel Whittemore

The AI Daily Brief (Formerly The AI Breakdown): Artificial Intelligence News and Analysis

512 Listeners

BG2Pod with Brad Gerstner and Bill Gurley by BG2Pod

BG2Pod with Brad Gerstner and Bill Gurley

464 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,191 Listeners