Has publishing changed much in the past decades? A lot, but in many ways not at all. Influential blogger and opinion leader Joel Friedlander tells us what’s still important for all publishers to know . . . and do.

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Joel Friedlander is an award-winning book designer, blogger (since 2009!), and writer. He speaks regularly at industry events and is the author of A Self-Publisher’s Companion and The Book Blueprint. The blogger behind TheBookDesigner, Joel is a columnist for Publishers Weekly, and was named by Writer's Digest as one of the 10 people to follow in book publishing. He also operates several websites that provide design, marketing, and project planning resources for indie publishers and authors.

Joel Friedlander’s blog and websites

Books by Joel Friedlander

IBPA Industry Standards Checklist: https://www.ibpa-online.org/general/custom.asp?page=standardschecklist

Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.