The Near Memo

Apple Tracking Opt-in Only 4%, Shopify focuses on helping SMB be better, Facebooks Neighborhood, a NextDoor clone, is likely to be like Nextdoor but worse


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Apple Tracking Opt-in at 4% in US, lower than anticipated, Shopify focuses on helping SMB be better and retain customer relationships, Facebooks Neighborhood, a NextDoor clone, is likely to be like Nextdoor but worse because of poor moeration


As the Apple 3rd party opt in rolls out, opt in numbers are lower than anticipated. THis points ot the consumers desire for more privacy and why government should up their privacy game

Unlike Facebook and Google who aggregate consumers to gain levarge over businesses, Shopify focuses soley on the SMB and helps them not just to build a better ecommerce experience but also with things like capital. They have become the second biggest e-commerce site behind Amaaon. 

Facebook once again knocks off another marketplace product that might just might create a referral opportunity for SMBS IF they can keep the communities from going down the rabbitt whole of unmoderated mayhem. 



Episode 14
With David Mihm, Greg Sterling & Mike Blumenthal

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The Near MemoBy Greg Sterling, Mike Blumenthal & David Mihm

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