Could this really be it?  The press release and CEO call regarding the iMedia results for fiscal year 2022?  

It's the big day, when iMedia FINALLY announces their 2022 sales.  Are you a betting person? 

Jailed infomercial star Kevin Trudeau is out of jail, but managing to stay in the news.  On this episode of "Are We On The Air" the present and future plans of Mr. Trudeau are examined.  Then a presently popular infomercial is in the spotlight, and on the radar of at lest one Attorney General.  Did I mention I've fallen and I can't get up? 

It's the second attempt at the numbers coming out for iMedia, the parent company of ShopHQ.  Plus before it was ShopHQ/Evine/Evine Live/ShopHQ/ShopNBC it was ValueVision, and it's time for a look back at how it all started, on the TV station which launched "Mystery Science Theatre".  Shawn will play some audio from ValueVision which hasn't been played publicly since it first aired, and a look at how the company came closer than anyone on TV in being the online leader.  Also, a conversation about the listener reaction to the past three shows.  

Shawn Wilsie's Youtube Channel 

ShopHQ was scheduled to release their yearly numbers on March 22, so the show begins with a discussion of that.  Following that is a look at why taking on-air phone calls can be a terrible idea, and when a show concept goes wrong.  The remainder of the show looks at how marketing can affect a brands image, as several podcast listeners have asked about what is going on with how Invicta is presenting its product.  The show closes with a quick discussion of TikTok.  

King Of Shower Beers TikTok

Continuing the conversation about the bad news at QVC/HSN and what can be done, if anything, to right the ship.  Son of QVC founder Joseph Segel, Marvin Segel, joins the show.  

Nothing but bad news for TV shopping networks QVC and HSN, as they close their fiscal year.  Special guest Marvin Segel, son of QVC founder Joseph Segel, joins the show to unpack the disappointing sales numbers, and discuss the sad layoffs of 400 employees.  

Joan Rivers salutes Joseph Segel 

The Wellness Kitchenista

In the 1980s, television experienced a renewed interest in "Bingo" because of the direct-response connections.  Once Home Shopping Club (later known as HSN) took off, it was almost inevitable that someone merged the two ideas together, in this pre-QVC world.  For three months in late 1986, "Money Mania" was broadcast into 40 million homes.  What went wrong with an idea which looked amazing on paper?  That's our focus on this episode.  

The planned show, what some shopping networks are doing right, will begin after a very deep dive into what's going on with Qurate stock, the owner of QVC and HSN.  Plus, what might be a contender for worst holiday commercial of all-time.  The show closes with a sad farewell to a small business who tried very hard to make a go of it on Facebook Live.  

QVC is getting into making movies, could this be a mistake?  Plus a listen to a QVC host selling an iPad after telling you not to buy one before.  The ShopHQ numbers are out and they finally tell us where Shaq is.  All wrapped around a theme of Christmas and Santa is waiting for you to call him.