Artists Soar

By ArtistsSoarArts

Artists Soar episodes

December 21, 2022Great ideas For Easy Inexpensive Price Points For Your Target Market
Jules, Rachel, and Stephanie chat about small purchases that we can offer to make a big difference in your art and art business.
If you have a question you'd like us to discuss feel free to email us at [email protected]
Artist Spotlight
Polly Kimm Art : https://pollykimmart.com/
Key Talking Points
Print a drawing on watercolor paper for makes and takes.
Evaluate what your audience is looking for and create a product for that.
Gift card holders
Recipe card print with your artwork.
Cheat sheets.
Offer the digital file to print their own card to save on printing (card printing is so expensive). Create a QR code to purchase and print at home.
Take a grouping of small cards and frame them to show what it would look like if they purchased those cards.
Create a $100 and less, $50 and less, or $20 and less wall or bins.
Create a flip book/lookbook to show what it would look like
Create a flip book/lookbook for the TV to flip through!!!
We'd love to hear from you, what do you sell that is expensive for your customer to purchase, email us at [email protected]
Rise with us! On Artists Soar!
For More Information and Fabulous Resources:
For the Art Business Checklist go to: https://www.stephanieweaverartist.com/art-business-checklist
Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
35 min
December 14, 2022What is the best way to learn software for your Art and Art Business?
Jules, Rachel, and Stephanie chat about whether they are the type to dive right in or read the directions (or a combo of the two) and how that helps or hurts their art/art business.
If you have a question you'd like us to discuss feel free to email us at [email protected]
Artist Spotlight
Sophia Riley Instagram: sophiariley.studio
Key Talking Points
We chat a LOT about when we need a manual.
Adobe Photoshop, Adobe Illustrator, Adobe Premier, Gimp - you need the manual...and videos. (some of them are just waaaayyyy to long.)
Julie and Rachel go off on Stephanie for getting rid of Adobe Photoshop...(spoiler alert - Stephanie got it back a month later).
Julie has a skillshare class on Removing the Background.
We'd love to hear do you dive right in or read the manual, email us at [email protected]
Rise with us! On Artists Soar!
For More Information and Fabulous Resources:
For the Art Business Checklist go to: https://www.stephanieweaverartist.com/art-business-checklist
Julie's Skillshare class to Remove the Background.
Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
29 min
December 07, 2022Ways to Use Instagram for Creatives with Guest Creative Coach Logan Elliot.
Jules, Rachel, and Stephanie chat with guest Visual Creative Business Coach, Logan Elliot, about ways to use Instagram to grow your following and the latest trends.
If you have a question you'd like us to discuss feel free to email us at [email protected]
Key Talking Points
Like any social media platform, the algorithms change so Logan discusses ways to handle this.
With Instagram just releasing subscription functionality, is that the next 'big' thing? (subscriptions are similar to Patreon).
What is the marketing strategy for an individual business owner? And where does Instagram fit with your marketing strategy?
How Instagram business owners can use Direct Messaging to gain relationships with patrons.
The work happens AFTER you post the image/video.
Definition of Cold, Warm, and Hot audiences as it relates to Instagram.
We'd love to hear what got you completely distracted, email us at [email protected]
Rise with us! On Artists Soar!
For More Information and Fabulous Resources:
Follow on Instagram:
https://www.instagram.com/flammable_entrepreneur/
Website: https://www.flammableentrepreneur.com/
Logan is Giving Away 5 Freebie Coaching Calls - fill out this survey for a chance to get one of these slots: https://forms.gle/zwJtrTXMccD8LFGy8
Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
48 min
November 30, 2022How to do something you WANT to do rather than something you think you SHOULD do.
Jules, Rachel, and Stephanie chat about ways that they shift their focus or address the things they should do versus the things they want to do.
If you have a question you'd like us to discuss feel free to email us at [email protected]
Artist Spotlight
Neville Simpson Professional Photographer visit his work at nevillesimpson.com portrait hsvandbeyond.com.
Key Talking Points
Ways to make the 'shoulds' that you have to do less painful:
Set aside time to address them specifically via block planning.
Do the things you should do first thing to get it out of the way "Eat the Frog"
Plan things based on your level of mental capacity - when you are at your peak.
Rachel thinks in terms of habits.
By getting the 'shoulds' out of the way you have something to look forward to.
We'd love to hear what got you completely distracted, email us at [email protected]
Rise with us! On Artists Soar!
For More Information and Fabulous Resources:
For the Art Business Checklist go to: https://www.stephanieweaverartist.com/art-business-checklist
Book: Atomic Habits
Instagram handles:
@jessicaswift
@rosemarybrushes
@logitech
@Wacom
SurferSEO https://surferseo.com/
RankIQ https://rankiq.com
Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
30 min
November 23, 2022Rejection is inevitable - Ways to handle rejection
Jules, Rachel, and Stephanie chat about:
how rejection can make you better
and ways to handle rejection
If you have a question you'd like us to discuss feel free to email us at [email protected]
Key Talking Points
Julie has changed her mindset to realize that you have to get a ton of 'Nos" before you get a yes.
Recognize when you are experiencing imposter syndrome.
You have to take the gut punch of rejection and keep going.
Turn the negative into a positive.
You have to have a failure rate, and take the shots.
Evaluate and talk with other artists to see what is working for others.
Have some friends mill about in your booth to pique interest. Do not be on your phone!
Consider giving a survey to find out what the audience or email subscriber wants.
Test different ways of doing things (A/B testing).
Mindset is the #1 thing to watch.
#2 Figure out how to turn it into a positive
Consider having a document that you can actually write what you want to say to get it out of the way (never share)
Create a "Fabulous File" to put all of the positive things people have said about your work.
Write down what hurt you and burn the note.
We'd love to hear what you do to handle rejection, email us at [email protected]
Rise with us! On Artists Soar!
For More Information and Fabulous Resources:
For the Art Business Checklist go to: https://www.stephanieweaverartist.com/art-business-checklist
Hotjar - a software that helps you see what people are doing for your A/B testing on your website.

Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
30 min
November 18, 2022Artists Software, Hardware and Brushes - distracting shiny objects or helpful new tools?
Jules, Rachel, and Stephanie chat about the shiny new objects that has totally distracted them from actual art business work.
If you have a question you'd like us to discuss feel free to email us at [email protected]
Artist Spotlight
Jessica Swift - Instagram: JessicaSwift - Julie has been a follower of Jessica for 10 years!
Key Talking Points
Rachel's new shiny object is Rosemary Brushes! We all love their watercolor brushes and oil painting brushes.
Stephanie's new shiny object is a Wacom because Julie gave a Lunch and Learn to the Positive Painters and because of watching Julie, Stephanie went out and bought one.
Stephanie and Julie got the same mouse to alleviate the wrist and shoulder pain Logitech Lift.
Do these shiny objects distract us or enhance what we are doing? Yes and no.
Software is another shiny object that we are easily distracted by. We chat about SurferSEO similar to RankIQ
Quiz for the software that you use - https://www.stephanieweaverartist.com/artists-soar-software
We'd love to hear what got you completely distracted, email us at [email protected]
Rise with us! On Artists Soar!
For More Information and Fabulous Resources:
For the Art Business Checklist go to: https://www.stephanieweaverartist.com/art-business-checklist
Instagram handles:
@jessicaswift
@rosemarybrushes
@logitech
@Wacom
SurferSEO https://surferseo.com/
RankIQ https://rankiq.com
Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
28 min
November 16, 2022Must have art supplies! What new art supply are you addicted to?
Jules, Rachel, and Stephanie chat about the art supply they are addicted to.
If you have a question you'd like us to discuss feel free to email us at [email protected]
Artist Spotlight
Laurie Anne Art - Instagram - soft and relaxing landscape oil paintings.
Key Talking Points
Rachel and Stephanie are addicted to oil paint colors and are collecting them all: Sennelier, Michael Harding, Old Holland, Gamblin, and Williamsburg.
Julie's addicted to watercolor paints and playing with the colors! She loves Sennelier and Winsor Newton Professional. The Ocean Paper watercolor paints and Rosemary Brushes.
We'd love to hear what your favorite art supply is, email us at [email protected]
Rise with us! On Artists Soar!
For More Information and Fabulous Resources:
For the Art Business Checklist go to: https://www.stephanieweaverartist.com/art-business-checklist
@theoceanpaper for absolutely gorgeous watercolor colors.
laurieanneart
BlickArtMaterials
Sennelier
Michael Harding
OldHolland
Gamblin
Williamsburg
Rosemary Brushes
Jessica Swift has an amazing studio
Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
33 min
November 02, 2022Email List - Everything You Need To Know with Guest Host Katrina Berg
Jules, Rachel, and Stephanie chat with Katrina Berg about email lists:
why you need an email list
benefits of having an email list
what to put in your emails
how to start your list
If you have a question you'd like us to discuss feel free to email us at [email protected]
Key Talking Points
Ideas for your newsletters:
Communicate what pieces will be available and for what price before the show.
Teach them about the process
Share your why and who you are
Segment the email list by things like: Collectors, Podcast, Classes etc.
Benefits
Developing a relationship that may result in sales
Gain repeat customers
Frequency
Goal is to show up at least 1x per month or 1x per week.
What to include in the emails
Only 3 topics
As many links back to your website as possible (and test the links)
Keep it personal
Invite them to respond.
How to grow your email list
Find emails from past buyers and ask people to be added to your list
Giveaway to collect email addresses (and serve the ones that stay)
On your website:
Add to announcement bar
Add to the product page
Add to your blog page etc.
Actionable Items
decide your priorities (you might have to give up something to focus on your email list) - my priorities are my collectors, email list & podcast
sign up for 3 artist emails
go through past sales, emails, and repeat collectors, & get your list set up
make a timing goal (once a week, month, quarterly etc.) - put it in your calendar
have an ongoing list of topics you want to cover (events, process, why, materials, etc.)
promote your email list each week (social, in person, on yr website, in person, etc.)
We'd love to hear how you gain people on your email list, email us at [email protected]
Rise with us! On Artists Soar!
For More Information and Fabulous Resources:
Check out katrinaberg.com
Join Katrina's Email List to See How It is Done!: https://katrinaberg.com/pages/email-list
Katrina's mini-course on email list marketing: https://katrinaberg.com/collections/mini-courses-art-biz-help-for-artists-creatives/products/mini-course-email-list-marketing
And of course! Check out Katrina's amazing Podcast, CANDYcolored studio podcast: https://katrinaberg.com/pages/podcast
Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
43 min
October 26, 2022What’s your problem? The lighter side of being an artist.
Jules, Rachel, and Stephanie get on the lighter side of things to call each other out on what they hoard. What do you collect?
If you have a question you'd like us to discuss feel free to email us at [email protected]
Artist Spotlight
Jess Miller Draws - Digital Artist
https://jessmillerdraws.com
Key talking points:
Julie has hundreds of notebooks, and pens and recently started collecting watercolor pallets.
Rachel has mugs. Mugs have lots of uses: add cotton balls, q-tips, and make candles.
Stephanie hoards her own artwork and old ideas in paper and digital format.
We'd love to hear to drive people to drive traffic to your website, email us at [email protected]
Rise with us! On Artists Soar!
Resources Mentioned
Art Business Checklist and Video Guide- make your lives easier as you define your art business.
Leuchtturm 1917 Notebook
Mohawk Notebook
Moleskin
Sharpies
Mildliner pens and highlights
Our Websites and Shops
Are you an avid reader? Then sign up for Rachel's newsletter here: https://bubblybibbly.com/
Love illustrations and bright colors? Then sign up for Jule's newsletter here: https://www.juliemstudios.com/
Want to learn how to paint, or be part of a growing and active community? Or just love painting? Then sign up for Stephanie's newsletter here: https://www.stephanieweaverartist.com/artist-newsletter
Got a Listener Question?
Email us at: [email protected]
29 min
October 19, 2022Marketing and driving traffic to your web page
Jules, Rachel, and Stephanie discuss what they do to market their artwork, and services and drive traffic to their web page.
If you have a question you'd like us to discuss feel free to email us at [email protected]
Artist Spotlight
Julie Noles - Pet Portrait Artists
https://www.julienoles.com/
Featured Artist On Positive Painters
Key talking points:
Using tools to help better your chances of getting found in Google that focus on Search Engine Optimization (SEO).
RankIQ
UberSuggest
Create long, helpful blog posts that people can download.
Stephanie and Julie use SocialBee to spread the word about their websites.
Rachel uses Facebook Ads. She's also tried Google Ads.
Stephanie also uses Facebook and Pinterest Ads.
We'd love to hear to drive people to drive traffic to your website, email us at [email protected]
Rise with us! On Artists Soar!
Resources Mentioned
Art Business Checklist and Video Guide- make your lives easier as you define your art business.
Artist Gifts And Apparel - artlovergifts.com
RanqIQ - aids with article writing for Search Engine Optimization.
Ubersuggest - aids with keyword research and competitor research.
SocialBee - for scheduling blog posts on social media.
SocialBee resources.
Youtube.com/artfurpaws
Our Websites and Shops
Stephanie:  https://www.stephanieweaverartist.com/
https://www.etsy.com/shop/artfurpaws

Julie:  https://www.juliemstudios.com/
https://www.etsy.com/shop/peacockblueart

Rachel:  https://bubblybibbly.com/
https://www.etsy.com/shop/BBStudioShop
https://www.etsy.com/shop/mothersrecipes

Got a Listener Question?
Email us at: [email protected]
28 min

About Artists Soar

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Artists Soar (TM) is a podcast for artists by 3 artists! We discuss all aspects of being an artist - the good, bad, and the ugly. The goal of each podcast is to provide solutions so artists can focus…

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