How many times during the day – in a sales call, prospecting for new clients, conducting a presentation, or leading a meeting – is it vital for you to ask for something you want to achieve your goals? Yet many of us don’t…we don't ask for what we want. Rather, we sabotage ourselves through bad communications habits that act as roadblocks to achieving our goals.

 Asking is a simple skill, but it is not easy to master and there is no exaggerating its benefit. Stay tuned as Bill and I welcome best-selling author and selling expert, John Baker, author of The Asking Formula to episode 575 of the Winning at Selling Podcast.