Is Writing a Book the Right Move for Your Business?

In this 30-minute chat with publishing expert Natasa Denman we explore how writing a book could elevate your business.

What You’ll Learn:

– Discover how a book boosts authority and credibility.
– Learn to identify if your business is ready for a book.
– Get actionable tips to leverage a book for client attraction.
– Receive an exclusive invitation to Natasa’s upcoming 1-day live events in Sydney and Melbourne!

Natasa Denman is a publishing mentor and founder of the Ultimate 48-Hour Author, which has helped over 900 solopreneurs become published authors worldwide.

Want to go deeper? Join one of Natasa’s upcoming Ultimate 48 Hr Author half-day workshops.

Want to receive actionable marketing, online business, and personal development tips delivered every weekend? Subscribe: https://join.theauthenticmarketer.com/

In this episode, we dive into the world of newsletters. Entrepreneur Ngoc Le seeks guidance on starting her newsletter journey, exploring platforms beyond LinkedIn.

Tune in as we provide actionable insights and strategies to kickstart your newsletter adventure.

Subscribe to my Authentic Marketer newsletter for weekly marketing, online business, and wealth-building88 tips - https://join.theauthenticmarketer.com/

#newsletters #contentstrategy #podcast #livecoaching

Are you struggling to generate B2B leads on LinkedIn? In this episode, I reveal the game-changing "5 C's" framework for effectively generating leads on LinkedIn.

You've probably heard of virtual assistants, but what's it actually like to work as one?   

Working as a virtual assistant can be a great way to make money from home, but it's not for everyone. Find out if this type of work is right for you in this interview with our super VA Janine Cabato.  

Janine shares her journey of leaving her job in hospitality and becoming a successful virtual assistant. 

Topics discussed:

Resources:  

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- Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

- Subscribe to my newsletter: https://anferneec.com/newsletter

- Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide

- Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message

#authenticinfluence #b2b #podcast

In this episode with Jennie Wright and Alyson Lex of System to Thrive, we discuss:

00:00 Introducing Jennie Wright & Alyson Lex

04:07 Jennie & Alyson’s key philosophy & approach to marketing & sales

08:01 What’s holding business owners back from generating real results in their business?

22:00 ​Do you need a super huge, complicated funnel in order to be successful?

28:00 ​The difference between a launch and a sales funnel

34:00 Why some business owners struggle to generate leads from their email list

​37:00 How to nurture your list the RIGHT way to lead them to a sale

43:00 Lessons from publishing over 150 podcast episodes

44:40 What Jennie & Alyson do for mental health

Jennie & Alyson are two industry experts and best friends who have joined forces to be the change they want to see in the marketing world.

Connect with me:

- Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

- Subscribe to my newsletter: https://anferneec.com/newsletter

- Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide

- Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message

#authenticinfluence #b2b #podcast

In this episode, we share a recording of a live Q&A session from our May B2B Podcast Party where Elle Kersey, founder of luxemaverick.com, asks "how do I create a content strategy for my healthcare consulting business?".   

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What's the value of blogging and why would a business want to invest in having content created for their blog? 

This question was submitted by Stevie V Brown from TheChangeStarter.com during our recent B2B Podcast Party. Stevie asked this question from the perspective of a marketing consultant helping her clients, but my response will be relevant to you even if you run your own business.    

Resources: 

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You're a property buyers agent, and you want more leads. But where do you start?     

It can be tough to know where to focus your marketing efforts when there are so many options available. And it's easy to waste time on activities that don't actually produce results.     

In this podcast, we'll share three tips for generating more leads as a property buyers agent. We'll talk about how to use Facebook, LinkedIn, and podcasts effectively to reach potential clients.    

This is a recording of a live coaching call with Sanders Muleya, Managing Director and Founder of MSISA Property and Consulting Agents. Sanders helps Australian medical professionals like nurses to build wealth through property.

What we discussed:

[00:00] Introducing Sanders Muleya

[05:30] How a book launch has helped Sanders to achieve a special goal

[09:17] Current marketing challenges and goals

[12:30] How to find & connect with leads on Linkedin

[24:43] Using an email welcome series to turn leads to clients

[25:10] Tips for repurposing existing content for your welcome series

[29:18] How to find guest podcast opportunities

[41:16] How to leverage a book to generate leads

Resources:

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Sometimes we can feel like our business is failing. We may be working hard, but things just don't seem to be going our way. In this episode, I share my personal experience with failure and some thoughts on what to do if you're experiencing similar feelings.   

Resources:

Connect with me:

- Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

- Subscribe to my newsletter: https://anferneec.com/newsletter

- Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide

- Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message

#authenticinfluence #b2b #podcast

Want to learn how to craft a compelling landing page for your offer, or optimize an existing landing page? 

In this episode, we'll show you how. 

This episode was recorded live as part of our monthly B2B Podcast Party. 

Topics discussed: 

[00:00] B2B Podcast Party welcome 

[05:54] 5 Essential Elements of a High-Converting Landing Page 

[21:45] High-converting landing page design 

[24:18] When to use multiple CTAs on landing pages 

[26:00] How healthcare companies can share social proof 

[40:30] B2B Speed networking: 60-second pitches 

[52:14] How to identify referral partners for your business 

Resources: 

– Get a free 10,000 word trial of Jasper AI software and write your marketing copy faster 

– 5 reasons why using a content strategy will make your marketing more effective

– The 5 Essential Elements of a Winning Landing Page

– Join our next podcast party

– Apply for a free 30-min content coaching session on the podcast 

Guests:

Connect with me:

- Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/

- Subscribe to my newsletter: https://anferneec.com/newsletter

- Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide

- Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message

#authenticinfluence #b2b #podcast