Authors Who Lead - Learn to write a book from bestselling authors and leaders

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David Kadavy is a best-selling author whose books help artists be productive. He was a design advisor for behavioral scientist Dan Ariely’s productivity app, where David’s mind management principles were applied to features now used by millions – in Google Calendar.

What We Discuss with David Kadavy:

• The impetus for writing his book Mind Management, Not Time Management
• Some false assumptions of time management
• What it looks like to be more productive vs. counting the minutes
• What it means to work well under pressure
• David's book writing process
• Putting creative work into a different frame of thinking
• Message to aspiring authors who wish to apply David’s mind management principles

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Gay Hendricks has been a leader in the fields of relationship transformation and body-mind transformation for more than 45 years. Gay has written more than 40 books. His latest book, Conscious Luck, reveals eight ways to change your fortunes through the power of intention. 

What We Discuss with Gay Hendricks:

• How he’s able to write books about the inner knowing
• Do people miss their zone of genius?
• Gay’s book writing process
• The definition of luck and what luck isn’t
• Why people perceive luck in one way or another
• The transformation that happens with shame
• The 3 stages of manifestation
• The $20,000-homework that could change your life!

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Damon Burton has for over a decade, he's been a billion-dollar company by outranking websites on Google. Today, Damon shares some concepts from his book, specifically about the power of SEO and how those things such as the tools you can use as an author can be used to Outrank competition.

What We Discuss with Damon Burton:

• His impetus for writing his book
• What is SEO?
• How to create an SEO-worthy content
• How to leverage your book in building your brand
• Are links still important?
• Mistakes newbies make when it comes to content creation
• Debunking some SEO myths
• How to keep people to pay attention to your content
• The future of SEO

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Lucinda Halpern is the President and Founder of Lucinda Literary based in Manhattan, specializing in big ideas and business books. She holds monthly virtual workshops helping entrepreneurs to identify their big idea, and package it for publishers. With over fifteen years of experience in corporate and agency publishing, Lucinda serves both sides of the literary and business worlds. 

What We Discuss with Lucinda Halpern:

• What a literary agent does
• How a literary agent is involved in the book idea process
• What literary agents are looking for
• Where authors struggle
• What it takes to get a book published
• Signs of a good agent relationship
• The process of acquiring an agent
• Indicators that your book is a good one
• What writers can expect when they attend Lucinda’s virtual workshops

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Blake Boles is a writer, speaker, adventurer, and advocate for self-directed learning. He has spent more than a decade working with unconventionally educated teenagers through the trip-leading company he founded, Unschool Adventures. Today, he shares his insights from his book, Why Are You Still Sending Your Kids to School?

What We Discuss with Blake Boles:

• His journey from traditional to alternative education
• Why schools exist the way they do now
• Why kids shouldn’t be in school
• How unschooled kids are able to compete when they decide to go to college
• The characteristics of self-directed learners
• Different alternative learning options available for parents
• Why the school system is detrimental to an individual’s long-term health
• About the Unschooled Adventures program
• Blake’s writing process and his marketing strategies

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Juju Hook is a consultant, coach, and speaker. For more than a quarter-century, she developed brand strategies for corporations. Today, through online programs, live events, and one-to-one coaching, Juju motivates, inspires, and educates PrimeTime women in topics related to business, life, and relationships. 

What We Discuss with Juju Hook:

• The impetus behind writing her book
• The decision to show up in her book
• What is PrimeTime?
• The power of self-affirmations
• We are not our thoughts.
• Signs women are ready to make the shift
• Juju’s book writing process
• Listening to your calling

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Tim Church is a clinical pharmacy specialist in primary care. He self-published his third book, The Pharmacist’s Guide to Conquering Student Loans. Tim joined the Your Financial Pharmacist team and is now the Director of Getting Things Done which includes content creation, marketing, web design, and managing strategic partnerships. 

What We Discuss with Tim Church:

• Why he chose to write a book to help get pharmacists out of debt
• What is debt forgiveness?
• Leveraging the book and podcast to grow his audience and build authority
• Book launching and distribution strategies
• Why audiobooks are great!
• Tim’s book writing process
• How to overcome the barriers of writing your first book

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Richie Norton is the award-winning, bestselling author of the book The Power of Starting Something Stupid (in 10+ languages) and Résumés Are Dead: And What to Do About It. In 2019, Richie was named one of the world's top 100 business coaches by Dr. Marshall Goldsmith. He is an international speaker (including TEDx & Google Startup Grind) & serial entrepreneur. 

What We Discuss with Richie Norton:

• How the book The Power of Starting Something Stupid progressed
• What shifted the way he saw everyday living
• The concept behind what he calls, Gavin’s law
• The starting point is where a lot of people trip up
• Making a choice to change your life
• Leadership in a time of crisis
• How to use the strategic beginner’s mind

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Julie Schooler is an author of 9 books and mom of 2 beautiful tiny humans. Julie wants you to rediscover your sparkle. She is on a mission to help busy people have all the love, energy, and fun they deserve without the guilt or overwhelm. Julie lives with her family in New Zealand, a small, magnificent country at the bottom of the world, where you may find her trying to bake the world’s best chocolate brownie. 

What We Discuss with Julie Schooler:

• Her writing journey
• Monetizing your book and bok launching strategies
• How do you get people to leave a review?
• 3 reasons people don’t leave reviews
• How you can make it easy for people to leave reviews
• Julie’s book production timeline
• The idea behind her book, Rediscover Your Sparkle
• The importance of play in life
• Book marketing strategies

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Martha Alderson is the best-selling author of The Plot Whisperer. She writes

novels for readers, plot books for writers, and posts for anyone looking to enrich their lives

with more creativity and inspiration. Today, she talks about her book, Boundless Creativity, which takes readers on a spiritual journey where they learn to break down barriers that cause self-doubt and let their creativity flow.

What We Discuss with Martha Alderson:

• Martha’s writing journey
• What is your creative promise?
• Leading oneself through writing
• Understanding the universal story in writing a plot
• The 4 phases of the universal story
• Owning your power and embracing elements of yourself
• How Martha finds the stories she wants to tell
• Her advice to aspiring authors

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