Your Podcast Consultant: Podcast Tips To Avoid Podcasting Mistakes

Avoid These Common Corporate Podcast Pitfalls


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Starting a corporate podcast can be a daunting task, and one of the biggest mistakes you can make is choosing a host who isn't fully committed to the project.

The importance of selecting a passionate host who understands the podcast is a company initiative, not a personal platform. He shares valuable insights from his extensive experience in the podcasting industry, highlighting the need for a shared email account for access and continuity, and the significance of defining a clear purpose for the podcast.

Organizations risk viewing it as an expendable expense during tough times without a strong reason for starting the podcast. I also discusses tracking the podcast's effectiveness, ensuring it serves its intended audience and objectives.

Takeaways:
  • It's crucial to select a podcast host who genuinely wants to participate in the project.
  • Ensure that all podcast services are registered with a generic company email for access.
  • Identify a clear purpose for starting the podcast beyond just following trends.
  • Involve multiple team members in the podcast to avoid dependence on a single host.
  • Track podcast effectiveness with measurable goals to justify its continuation during tough times.
  • Avoid making the podcast feel like a commercial; focus on delivering value to the listeners.

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Your Podcast Consultant: Podcast Tips To Avoid Podcasting MistakesBy Dave Jackson

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