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On this episode of AW360 we speak with PJ Pereira, Co-Founder & Creative Chairman, Pereira O’Dell. Right now is a critical time for marketers to go involved with artificial intelligence. PJ’s perspective is that the best way to learn about AI is to simply start playing with it – and he makes a compelling case to start doing just that right now.
On todays’ episode of AW360 we speak with Stefen Rollnick, Head of the Misinformation Cell at Lynn, a UK-based communications agency. Stefan discusses the impact misinformation can have on brands, the state of misinformation in general, and walks me through ways he works with brands to navigate the minefield of misinformation on the Internet.
Over the past 10 years the value within the business landscape has changed significantly – and profoundly. In these increasingly turbulent times people are looking for safe havens and security in the brands they buy and interact with. Enter a super league of businesses. These brands understand the role of brand as a form of leadership and have gone all in on trust to demonstrate that they can support customers’ emerging needs and can respond to their changing priorities and expectations. In this episode of AW360 I speak with Emma Ellis, UK Managing Director at Interbrand and Simon Morris, VP of International Marketing at Adobe about what the future holds as brands increasingly take on leadership roles within society.
On todays’ episode of AW360 I speak with Adam Gelles and Rich Sobel, co-founders of The Clean Room Consortium. The Clean Room Consortium supports the media and marketing industries by highlighting and encouraging privacy-safe excellence in the management and use of customer data. Rich and Adam help define why data Clean Rooms are essential for our industry moving forward and highlight the work they’re doing with their partners.
On this episode of AW360 we speak with Jay Prasad, CEO of Relo Metrics, the leading sports sponsorship intelligence platform. Jay discusses his background, how sports media and has evolved over the past few years, and the need for greater innovation in sport sponsorship measurement.
On this episode of the AW360 Podcast we speak with Vlad Sitnikov, Founder at StartRocket – an agency boldy going where no agency has gone before. Originally an experimental space start up with 2 successful near orbit projects, StartRocket have launched themselves as the first fully fledged agency dedicated to advertising in space.
Today on the AW360 Podcast I speak with Joe Hyrkin, CEO at Issue, the world’s leading omni channel tools and publishing platform. Joe and I discuss what drives the creator economy, the metaverse’s future impact on publishing, and the workflow mentality shift among enterprises amidst a recession.
This week on the AW360 Podcast I speak with Peter Sayn-Wittgenstein, Co-Founder and Creative Director at Big Day. From his start as a television writer and agency copywriter, to his present position at the helm of Big Day, Peter discusses the role creativity plays in our industry, the challenges of starting an agency during a pandemic, and the TV writing job of his dreams – all with an infectious amount of enthusiasm.
On this special episode of AW360 I speak with Dr. Philip Regier, University Dean for Educational Initiatives and CEO of EdPlus at ASU, and John Farrar, Industry Director of Education at Google. Phil and John and I Discuss how technology is transforming the higher education landscape by increasing access to education globally.
On this episode of AW360 we speak with Michael Shearer, Sr Director of Digital Strategy and Innovation at Claravine. Having worked in the digital industry for over 20 years, Michael has a unique perspective on the technical, the creative, and the analytical. Today he shares with us the benefits of streamlining the martech stack and how we could all use industry standards to work faster and more efficiently.
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