B2B Growth Think Tank

Today I'm talking to a very impressive individual, Pete Matthew.

Pete has combined his professional expertise with, in his words, "a nerdy hobby", and turned it into something that has become a monster!

Pete is a 21-year veteran financial planner and Managing Director of Jacksons Wealth Management in Penzance, where he and his team focus on one simple goal... To help his clients make sense of money.

But while his expertise in financial planning is impressive, as a marketing geek I personally can't help but be inspired slightly more by the fact that on top of this, Pete is also an award-winning podcaster and video blogger.

When you listen to Pete, you'll start to understand why he has more clients asking to work with him than he can deal with, as he's built a thriving Client Catching Ecosystem that is an amazing example of what can happen when you commit to building your own.

On this episode:

• How a "fat guy in Penzance" created a marketing monster.
• Don't let your fear of tech stop you from taking action.
• Why answering client questions in your marketing is the fastest path to building trust.
• Progress is more important than perfection, so just start!
• Why blocking time to dedicate to marketing your business is the best investment you can make.
• The biggest influences on Pete that guided him to his success (and kept him going when things got tough…)
• Why Pete hasn't had to "sell" in years, yet remains fully booked.

And much more!

Resources Mentioned In This Episode:

Meaningful Money

Pete's Podcast

Jacksons Wealth Management

Make sure you grab your listener goodies by visiting...

The Client Catching Podcast Listener Gift Page

You'll get exclusive trainings and my best resources all in once place where I dive deep on the marketing strategy that gets OTHERS to grow your business for you…

AND the system that powers it to remove you from up to 90% of your marketing and sales process, instantly boost your authority, while at the same time increasing the quality of leads, appointments and clients that you attract and catch…

All without spending a penny on advertising or adding more hours to your week!

>> Click here to "Hook" your listener bonuses today

Happy Fishing!

Did you know that referrals are 3 times more likely to convert, will stay 4 times longer, buy 3 times more in year 1, and are 2 times more likely to refer more who are just like them?

That's pretty powerful!

Which is why you're going to want to listen to this episode a few times, as I'm talking to Mark Jarvis, who is an expert on using networking and referral marketing to explode your business.

Mark is Director of The Referrals Builder, and known for helping businesses generate £millions in new business by referral. He helps his clients master the simple, but powerful strategies he's developed from his years of experience, that get a flood of referrals, consistently.

On this episode:

• The biggest mistakes people make when trying to get more referrals
• The 5 rules to getting a consistent flow of referrals
• One simple 10 minute daily ritual that could skyrocket the number of business opportunities you create.
• To incentivise, or not? Why most get this wrong…
• How to use LinkedIn the right way.

And much more!

Resources Mentioned In This Episode:

Connect with Mark on LinkedIn

Make sure you grab your listener goodies by visiting...

The Client Catching Podcast Listener Gift Page

You'll get exclusive trainings and my best resources all in once place where I dive deep on the marketing strategy that gets OTHERS to grow your business for you…

AND the system that powers it to remove you from up to 90% of your marketing and sales process, instantly boost your authority, while at the same time increasing the quality of leads, appointments and clients that you attract and catch…

All without spending a penny on advertising or adding more hours to your week!

>> Click here to "Hook" your listener bonuses today

Happy Fishing!

A first for The Client Catching Podcast... I recorded part of this episode LIVE on Facebook!

Scary... (If you want to watch it, you can see my live recording by clicking here)

In this episode I talk about the power of a mastermind for growing your business. I have to give a big shout out to Chris Ducker and the team at Youpreneur for providing the case study I used for inspiration!

Plus I welcome not one, but four guests onto the show on this episode to get their experience and thoughts on just how powerful masterminds have been for growing a business.

On this episode:

• Adam's personal case study on the benefits of a mastermind.
• The 4 reasons a mastermind can transform the trajectory of your business.
• How a mastermind is the cure for "entrepreneurial loneliness".
• Why it's important to look at who is behind any mastermind you join.
• How the answer to what you're struggling with right now could be one mastermind away from being solved.
• How to harbour the value of "collective brilliance"

And much more!

Resources Mentioned In This Episode:

• Get confident with Live video from Ian Anderson Gray
• Find out about the YouPreneur Summit
• Connect with Linda Graanoogst on LinkedIn & Facebook
• Visit Natalie Dorémieux's New Software Marketing Website & connect with her on Facebook
• Visit Louise Brogan's Social Selling Bee Website & connect with her on Facebook

Make sure you grab your listener goodies by visiting...

The Client Catching Podcast Listener Gift Page

You'll get exclusive trainings and my best resources all in once place where I dive deep on the marketing strategy that gets OTHERS to grow your business for you…

AND the system that powers it to remove you from up to 90% of your marketing and sales process, instantly boost your authority, while at the same time increasing the quality of leads, appointments and clients that you attract and catch…

All without spending a penny on advertising or adding more hours to your week!

>> Click here to "Hook" your listener bonuses today

Happy Fishing!

I know this podcast is about marketing, strategy and how to catch more clients, but what you're going to hear today is that actually these won't necessarily have the impact and get the results you want or expect, unless you get what my guest today helps you master.

So I'm delighted to be joined today by Nina Cooke.

Nina is a Peak Performance Business Mindset Coach, working with successful, but stuck, business owners and experts who are frustrated because, in spite of all their hard work, they still aren't getting the results they want, and the results that deep down, know they are capable of.

On this episode:

• How your fears show up to sabotage your business results.
• Why getting comfortable hearing "no" is key to growing your business.
• Why curiosity doesn't always kill the cat…
• The clues to look out for to know if you're being run by a limiting belief.
• The difference between those who succeed and those that fail.
• How Nina attracts and catches clients using one simple but powerful strategy.

Resources Mentioned In This Episode:

• Nina's Website
• Nina's Training - 3 STEPS to SMASHING through YOUR INCOME GLASS CEILING
• The Entrepreneurs Inner Game Podcast

I've just released a new and updated Masterclass training…

"Less Selling. More Clients"

It's where I share the little known marketing strategy that gets OTHERS to grow your business for you…

AND the system that powers it to remove you from up to 90% of your marketing and sales process, instantly boost your authority, while at the same time increasing the quality of leads, appointments and clients that you attract and catch…

All without spending a penny on advertising or adding more hours to your week!

>> Click here to watch the Masterclass

Happy Fishing!

All without spending a penny on advertising or adding more hours to your week!

Happy Fishing!

I'm delighted to be joined on today's episode by my guest Craig Palfrey.

Craig is a Certified Financial Planner, a Chartered Wealth Manager, an international speaker on finance and the Managing Partner of Penguin.

Craig started in Financial Services in 2000 and considers himself extremely fortunate that he's found his vocation. When I asked him what he does for fun, he said work! He truly loves what he does, is devoted to his clients and constantly improving.

On top of all the other things he has on his plate, he's also found time to author not just one, but two books – 'The Wealth Secret and The Business Secret. Both available on Amazon.

I could seriously go on! But basically Craig is doing a lot of things right when it comes to serving his clients and running his business.

On this episode:

• When finding your calling in life turns up in the strangest places...
• Why planning your personal finances is different for business owners.
• A warning why "The Great Wealth Transfer" isn't going to save us.
• Why planning your business growth is just like planning your finances.
• How Craig has grown his firm using a book.
• The one strategy Craig would use to grow his business if he had to start all over again.
• And much more!

Resources Mentioned on This Episode:

Craig's Website - Penguin

Craig's Book - The Business Secret (Free Download)

Connect with Craig on LinkedIn

Key Person of Influence - Daniel Priestley

You can see how to build your own Client Catching Ecosystem by watching my free, on demand Masterclass Training…

"Less Selling. More Clients"

It's where I share the roadmap to systemising and scaling your firm that will increase your influence, consistently get you in front of ideal prospects, automatically follow up with your leads, while growing your network and pipeline so you add 4 to 12 of the right clients each month.

All without spending a penny on advertising or adding more hours to your week!

Watch the Masterclass here - www.thinklikeafish.co/pc-less-selling

Happy Fishing!

This is part 2 of my conversation with Greg Hickman, CEO of System.ly, one of the world's top coaching companies for service providers looking to grow and scale.

So if you haven't listened to part 1, make sure you listen to that first or this won't make much sense!

It was such a great conversation that it inspired me to record a little extra at the start after some of the topics Greg and I covered. You'll find out "Why" when you listen...

On part 2 of Greg's interview:

• Adam's rambling "Why"...
• How systemising yourself is as important as any system in your business.
• The strategy Greg would use if starting all over again to catch clients.
• A simple system every service business can implement fast to improve their sales.
• The single sentence to add to all your content that will get you more appointments.
• And much more...

Greg's Website - System.ly

Greg's Facebook Group - The Scalable Service Provider

You can see how to build your own Client Catching Ecosystem by watching my free, on demand Masterclass Training…

"Less Selling. More Clients"

It's where I share the roadmap to systemising and scaling your firm that will increase your influence, consistently get you in front of ideal prospects, automatically follow up with your leads, while growing your network and pipeline so you add 4 to 12 of the right clients each month.

All without spending a penny on advertising or adding more hours to your week!

Watch the Masterclass here - www.thinklikeafish.co/pc-less-selling

Happy Fishing!

Before I introduce today's guest, I wanted to give you the heads up as this conversation is an example of what happens when two business owners get together and start talking not just about business ideas and strategies for growth, but also the internal struggles we all face as we strive to reach peak performance in all areas of our lives.

So as there were so many awesome subjects covered with my guest today, plus some "Real Talk" and a little geeking out on a few things...

I've split our conversation into two episodes!

This is part one and I'm thrilled to be joined today by Greg Hickman.

Greg is the Founder and CEO of System.ly, one of the world's top coaching companies for service providers looking to grow and scale.

As well as well as helping hundreds of service business to improve their internal processes, gain time back in their day and scale their businesses, he's also worked with some very well known entrepreneurs, including Chris Ducker and John Lee Dumas to name drop a few on his behalf.

On This Episode:

• Why so many service providers struggle to feel fulfilled.
• The model Greg uses to help a service business scale, without sacrificing your clients results.
• Why focusing on the problem you solve will simplify your entire business.
• How being able to simplify the complex fuels Greg's passion.
• And much more...

Greg's Website - System.ly

Greg's Facebook Group - The Scalable Service Provider

You can see how to build your own Client Catching Ecosystem by watching my free, on demand Masterclass Training…

"Less Selling. More Clients"

It's where I share the roadmap to systemising and scaling your firm that will increase your influence, consistently get you in front of ideal prospects, automatically follow up with your leads, while growing your network and pipeline so you add 4 to 12 of the right clients each month.

All without spending a penny on advertising or adding more hours to your week!

Watch the Masterclass here

Happy Fishing!

Today I'm really excited to welcome my friend Matt Clark, the Chief Rainmaker At The Virtual Edge on to the show!

Matt is a sought after international speaker, with a wealth of knowledge on all aspects relating to sales and marketing.

Matt started his first company at 23 selling telephone switchboard systems and copiers door to door. He grew the business 300% per year and racked up almost £7 million in sales in just 4 years. So Matt knows a thing or two about how to structure sales systems and processes to generate cash quickly!

One of the ways he does this today is by consistently generating high quality leads and clients from LinkedIn without spending a cent (or penny) on advertising.

Which is why I know he's going to drop a tonne of value for you here today!

Now just to warn you, Matt is from South Africa, and he talks fast so you're going to want to pay attention… He's got a boat load of energy and enthusiasm and I'm delighted to welcome him on the podcast today!

On this episode:

• The psychology of sales, and why it's not what you think
• How Matt helped a client go from a 3% to a 35% sales conversion rate… from half the amount of leads.
• The simple LinkedIn strategy that will open the doors to multiple warm conversations with your perfect clients.
• The one line to use in your sales conversations that will save your hours chasing the wrong prospects.
• And much more!

Connect with Matt on LinkedIn - https://www.linkedin.com/in/mattclarksa/

Watch Matt's free LinkedIn training - https://thevirtualedge.com/

You can see how to build your own Client Catching Ecosystem by watching my free, on demand Masterclass Training…

"Less Selling. More Clients"

It's where I share the roadmap to systemising and scaling your firm that will increase your influence, consistently get you in front of ideal prospects, automatically follow up with your leads, while growing your network and pipeline so you add 4 to 12 of the right clients each month.

All without spending a penny on advertising or adding more hours to your week!

Watch the Masterclass here - www.thinklikeafish.co/pc-less-selling

Find out more about Adam & Think Like a Fish - www.thinklikeafish.co.uk

Happy Fishing!

On today's episode I welcome Andrew Dymski to the show.

Andrew co-runs Zen Pilot, a company that helps agencies develop their processes and systems so they can scale.

He and his business partner started their agency, Guava Box in a college dorm room with no book of business or corporate experience. As you can imagine, he learned a lot by trial and error and by his own admission, has plenty of the scars and bruises to show for it!

It's one of the reasons he now helps others avoid what he went through, by becoming obsessed with one question:

How can agency owners build a sustainable business that delivers amazing results for clients without taking over their lives?

• Andrew has consulted with over 1,200 agencies.
• Worked with businesses on 6 continents.
• Interviewed 180+ successful agency owners on his podcast Agency Journey.
• Invested over $700,000 of his own money building an agency project management tool from scratch.

He's distilled all of these experiences and lessons learned into a concise process that allows agencies to win without reinventing the wheel. But even if you don't run an agency, everything he does can be easily applied to any business that works with clients.

Which is why I'm so excited to welcome him onto today's show!

On this episode:

• Why building a great business is like becoming a pro-athlete
• Why you can't scale without a process
• How you've been conditioned to think wrong when it comes to running your business
• Andrew's best strategy for catching clients
• The single strategy Andrew would use if he had to start again to catch new clients
• And much more!

You can see how to build your own Client Catching Marketing System by getting a copy of my...

"Client Catching" Sales Roadmap

This will show you how create a system into your business, just like the one I talk about in today's episode. It walks you through how it all fits together and all the tools you'll need to build it.

Get yours at www.thinklikeafish.co/podcastroadmap and get to work!

Find out more about Adam & Think Like a Fish - www.thinklikeafish.co.uk

Happy Fishing!

Today I'm going to try and address one of the most common questions I get when speaking with people that run a professional service business.

"How can I get more leads for my business?"

I'd say about 9 of of 10 people I talk to ask me a version of this, so I know it's a problem a lot of businesses face.

Essentially what this question tells me, is that the person asking it is thinking…

All my problems would be solved if I just had more leads.

If only it were that easy…

In today's episode:

• The Real Reason You're Not Getting Enough Clients
• The Only Three Things You Need In Order To Catch More Clients
• Why You Need A Process For Your Marketing
• How If You're Only Playing The Short Game, You're Seriously Missing Out
• And Much More…

Enjoy!

As a listener of The Client Catching Podcast, I'd love to help you crush it with your own Client Catching Ecosystem.

So why not schedule a call with me at www.thinklikeafish.co/schedulediscovery

What you and I will do is discuss your business, your goals and see if and how we can help you achieve them. I'll help you develop your own mini roadmap for how you can attract, catch and grow more clients for your business.

If you get nothing else from it, it'll be a deep dive with me on your marketing and ways in which I would suggest you can make it more efficient.