B2B Power Hour

Got stonewalled on LinkedIn? Or an angry disconnect after sending a pitch?

Yeah. It's happened to us too. The problem is the way your elevator pitch is crafted and delivered. Great sellers have an elevator pitch that's clear and resonates with their buyers.

So, how do you actually create one that books meetings?

Join us for this B2B Power Hour workshop on:

✅  What makes a pitch so good they can't ignore it?

✅  Crafting your elevator pitch

✅  When to deliver it -- and when not to

✅  How to use comments & DMs to prep the conversation

Join us to learn how to master your elevator pitch for LinkedIn!

Your content engine doesn’t need to end with you. Creating partnerships and collaborations with “co-pilots” can generate new visibility without much additional effort.

But how do you actually do it? We’re sitting down with marketing experts Andrei Zinkevich & Vladimir Blagojević from Fullfunnel.io to discuss best practices.

Join this B2B Power Hour workshop on:

✅ Identifying the best partners

✅ Getting your co-pilots to say “yes”

✅ Repurposing content from the collab

✅ Making the event bigger than just you

Get ready to dive into best practices for content collaborations and rev up your content engine.

Nick sits down with Mor Assouline of From Demo To Close to understand how to crush demo’s & close more than 50% of them. They talk about the truth behind the 15 minute demo, how to address “Can I just see the demo”, rocking the pre disco + post demo email and how to gut check that discovery is actually the issue (w/ your demo).

It can be annoying to transition from cold outreach to social selling. Your sequencer doesn’t do it for you.

But the power on social is in the conversations. Those conversations that don’t require connection requests or InMails. It only needs to happens in the comments.

So how do you use comments to generate quick wins?

Join us for this B2B Power Hour workshop on:

✅  3 most productive comment strategies

✅  Finding the conversations to engage with

✅  Using comments to warm up accounts

✅  Transitioning from comments to booked meetings

Join us to learn how to book a meeting with anyone in the comments!

Sales development is a blend of who you should be talking to + leveraging the right channel to reach out.

With buyers being busier than ever and armed with more information at their fingertips, how do you get their attention in the right way?

We’re diving into the three main channels — cold calling, email, and social selling — with expert guests Will Allred and Kevin Hopp.

Join this B2B Power Hour workshop on:

✅ Identifying the best channel for you

✅ Refining your cold call, email, and social performance

✅ Measuring success in each channel

✅ Managing a team using different metrics

Get ready to dive into each of these strategies and level-up your sales development approach.

Linda Melone, a conversion copywriter, joins the show to break down what makes great content – and great copy – sing. She illustrates the difference between copy and content, breaks down her favorite frameworks for creating social content, and the psychological drivers of great copy. Oh, and there’s also a PRO tip about creating buttons that convert!

Webinars are a legacy of the 2010s. The modern approach is all about the live show.

Live shows in communities and on LinkedIn generate more attention, build more trust, and keep more of your audience engaged. But, how do you make them convert?

Celebrate our 50th live show by joining us for this B2B Power Hour workshop on:

✅ Choosing content your audience actually wants

✅ Creating an attendee experience (y’know… beyond slides)

✅ How to get the word out (max out attendance)

✅ How to effectively follow-up with attendees

✅ And the biggest question of them all: should you collect emails?

Join us for our 50th B2B Power Hour and learn how to master the live show format!

Nick joins Jordan Crawford, co-founder of Blueprint, on the MarTech Podcast, to discuss commenting strategies and social selling. Nick shares how comments can build pipeline, how to better target accounts on social (whether it's LinkedIn or Twitter), and why most social selling strategies fail.

Morgan sits down with Satyam Kantamneni, Managing Partner at UXReactor, to discuss user experience design (UXD) and how it transforms companies when done right. Satyam shares his expertise redesigning the customer journey – from first-touch to loyal customer – and why intentionally designing that experience changes product, sales processes, marketing, and so much more. Join in for Satyam’s analogies, stories, and insights on how user experience design can establish a company’s competitive advantage – and how companies can do it right.

Hint: not with an InMail.

Your prospecting plan might use email and phone, but on LinkedIn it requires more than just a connect-and-pitch. You need a simple, effective process to warm-up the account quickly.

And get that 📆 meeting booked!

Join us for this B2B Power Hour workshop on:

✅ Why you should never lead with the connection request

✅ How to identifying the prospects that need you NOW

✅ The Commenting Rule of 3

✅ How to use insightful conversation starters

✅ A splash of Sales Nav for good measure 👌💯

...and more!

Join us to learn how to book a meeting with anyone on LinkedIn!